https://cmotech.uk/story/big-brands-spend-less-sales-revenue-on-advertising CMOtech UK en 2026-10-16T21:15:00+13:00 Big brands spend less sales revenue on advertising Microsoft, Amazon, Mastercard, Netflix, Expedia, Visa, Starbucks, Nike, General Motors, Alphabet, Advertising Technologies (Adtech), Ford, Meta, United States (US), eCommerce, Retail media, PepsiCo, Coca-Cola 2026-10-16T21:15:05+13:00 https://cmotech.uk/story/ai-search-transactions-soar-553-as-revenue-jumps-312 CMOtech UK en 2026-10-16T21:00:00+13:00 AI search transactions soar 553% as revenue jumps 312% Digital marketing, Search Engine Optimisation (SEO), Transactions, United States (US), ChatGPT, Generative AI (GenAI), Artificial Intelligence (AI), United Kingdom (UK), eCommerce, Claude, Google Gemini, IDHL 2026-10-16T21:00:06+13:00 https://cmotech.uk/story/billy-grace-says-black-friday-costs-rose-but-orders-fell CMOtech UK en 2026-10-16T20:56:00+13:00 Billy Grace says Black Friday costs rose but orders fell Google, YouTube, Social Media, Snap, Bing, Pinterest, Christmas, Online shopping, Advertising Technologies (Adtech), Black Friday, Meta, Reddit, Cyber Monday, TikTok, eCommerce, Retail 2026-10-16T21:00:07+13:00 https://cmotech.uk/story/obsero-raises-usd-1-2-million-to-build-ai-search-tools CMOtech UK en 2026-10-15T21:30:00+13:00 Obsero raises USD $1.2 million to build AI search tools London, Digital marketing, Marketing Technologies (MarTech), Search Engine Optimisation (SEO), ChatGPT, Generative AI (GenAI), Large Language Models (LLMs), Artificial Intelligence (AI), United Kingdom (UK), Google Gemini, AI Agents (Agentic AI), IDHL, Perplexity, IG Group, AI Overviews 2026-10-15T21:30:05+13:00 https://cmotech.uk/story/uk-shoppers-use-ai-for-holiday-deals-as-uncertainty-bites CMOtech UK en 2026-10-15T21:00:00+13:00 UK shoppers use AI for holiday deals as uncertainty bites Online shopping, Inflation, Black Friday, Cyber Monday, ChatGPT, Artificial Intelligence (AI), United Kingdom (UK), eCommerce, Retail 2026-10-15T21:00:08+13:00 https://cmotech.uk/story/pearson-launches-career-studios-linking-study-jobs CMOtech UK en 2026-10-15T02:46:00+13:00 Pearson launches career studios linking study & jobs Higher education, TechEd, IT Department, EdTech, Skills shortage, High School, Career Pathways, Pearson, Employers, Artificial Intelligence (AI), Online learning, Workforce development 2026-10-15T05:15:06+13:00 https://cmotech.uk/story/d-ad-says-constraints-fuel-top-creative-work-in-2026 CMOtech UK en 2026-10-14T21:15:00+13:00 D&AD says constraints fuel top creative work in 2026 Branding, AXA, Advertising Technologies (Adtech), Google maps, France, Artificial Intelligence (AI), Creativity, United Kingdom (UK), Design, Business Transformation, Saudi Arabia, Awards 2026-10-14T21:15:05+13:00 https://cmotech.uk/story/global-ad-spend-to-rise-11-9-to-usd-1-34-trillion CMOtech UK en 2026-10-14T20:17:00+13:00 Global ad spend to rise 11.9% to USD $1.34 trillion Google, Amazon, Facebook, Instagram, Social Media, Branding, Alphabet, ICT sector, FIFA World Cup, Advertising Technologies (Adtech), Meta, Vehicles, Generative AI (GenAI), Artificial Intelligence (AI), Retail media 2026-10-14T20:30:08+13:00 https://cmotech.uk/story/ankura-launches-ai-by-design-practice-for-emea-clients CMOtech UK en 2026-10-14T20:15:00+13:00 Ankura launches AI by Design practice for EMEA clients Digital Transformation, Ernst & Young (EY), EMEA, Europe (European), Artificial Intelligence (AI), AI Adoption, United Kingdom (UK), AI Ethics & Governance, Africa, Middle East, AI Strategy, Change Management 2026-10-14T20:15:06+13:00 https://cmotech.uk/story/personio-becomes-certified-b-corp-after-five-year-effort CMOtech UK en 2026-10-14T05:52:00+13:00 Personio becomes certified B Corp after five-year effort Education, Learning & Training, Sustainability, Small Business (SMB), Grants, Public Sector, Mental Health, Human Capital Management (HCM), Europe (European), B Corp, Code of Conduct 2026-10-14T06:00:08+13:00 https://cmotech.uk/story/d-amp-ad-awards-four-black-pencils-tops-agency-rankings CMOtech UK en 2026-10-14T05:51:00+13:00 D&AD awards four Black Pencils & tops agency rankings Apple, Gaming, Visual effects, London, AXA, Advertising Technologies (Adtech), Coinbase, United States (US), France, Domestic Violence, United Kingdom (UK), Design, Impact.com 2026-10-14T06:00:09+13:00 https://cmotech.uk/story/braze-launches-ai-tool-to-test-billion-customer-mixes CMOtech UK en 2026-10-13T22:00:00+13:00 Braze launches AI tool to test billion customer mixes Whatsapp, Short Message Service (SMS), Machine learning (ML), Amazon Web Services (AWS), Marketing Technologies (MarTech), RCS, Customer engagement, A/B testing, Marketing Automation, Personalisation, Risk & Compliance, Stitch, Quality assurance, ChatGPT, Generative AI (GenAI), Conversational AI, Operator Connect, Artificial Intelligence (AI), Microsoft Copilot, Claude, Amazon Bedrock, Chatbots, Braze, Compliance 2026-10-13T22:00:08+13:00 https://cmotech.uk/story/b-m-uses-digital-twin-to-plan-store-refits-in-wigan CMOtech UK en 2026-10-13T03:08:00+13:00 B&M uses digital twin to plan store refits in Wigan Wayfinding, Customer Experience (CX), 3D Scanning, National Health Service (NHS), France, VR headsets, Augmented Reality (AR), Virtual Reality (VR), United Kingdom (UK), Marks & Spencer, Retail 2026-10-13T04:45:07+13:00 https://cmotech.uk/story/pagabo-launches-impactos-to-track-social-value-delivery CMOtech UK en 2026-10-13T03:08:00+13:00 Pagabo launches ImpactOS to track social value delivery Procurement, Public Sector, Local Government, Job Market, Measurement, Contractors 2026-10-13T04:45:07+13:00 https://cmotech.uk/story/taboola-study-finds-advertisers-missing-new-audiences CMOtech UK en 2026-10-12T20:45:00+13:00 Taboola study finds advertisers missing new audiences Digital marketing, Advertising Technologies (Adtech), Measurement, Large Language Models (LLMs), Taboola 2026-10-12T20:45:05+13:00 https://cmotech.uk/story/uk-shoppers-say-retailers-have-blind-spots-in-stores CMOtech UK en 2026-10-12T20:44:00+13:00 UK shoppers say retailers have blind spots in stores Shopping, Customer service, Customer Experience (CX), Computer vision, Customer Loyalty, Artificial Intelligence (AI), Retail 2026-10-12T20:45:05+13:00 https://cmotech.uk/story/heathrow-extends-adobe-deal-to-boost-ai-travel-search CMOtech UK en 2026-10-09T20:15:00+13:00 Heathrow extends Adobe deal to boost AI travel search Adobe, Digital Transformation, Digital marketing, Customer Experience (CX), Aviation, Airports, Accessibility, ChatGPT, Generative AI (GenAI), Large Language Models (LLMs), Artificial Intelligence (AI), Microsoft Copilot, United Kingdom (UK), Google Gemini 2026-10-09T20:15:05+13:00 https://cmotech.uk/story/wpp-names-tyler-turnbull-as-chief-executive-of-creative CMOtech UK en 2026-10-09T20:15:00+13:00 WPP names Tyler Turnbull as Chief Executive of Creative Advertising Technologies (Adtech), Media, FCB, Commerce, WPP, Job moves 2026-10-09T20:15:05+13:00 https://cmotech.uk/story/keyloop-autotrader-expand-vehicle-advert-data-tie-up CMOtech UK en 2026-10-09T04:07:00+13:00 Keyloop & Autotrader expand vehicle advert data tie-up Customer Experience (CX), Advertising Technologies (Adtech), Fusion, AutoTrader 2026-10-09T06:00:07+13:00 https://cmotech.uk/story/uk-shoppers-prize-reviews-product-details-survey-finds CMOtech UK en 2026-10-08T21:29:00+13:00 UK shoppers prize reviews & product details, survey finds Online shopping, Germany, France, Europe (European), YouGov, United Kingdom (UK), eCommerce, Retail 2026-10-09T02:00:06+13:00 https://cmotech.uk/story/ai-outpaces-marketers-readiness-in-measurement-study CMOtech UK en 2026-10-08T21:28:00+13:00 AI outpaces marketers' readiness in measurement study Software-as-a-Service (SaaS), Chief Financial Officer (CFO), Outsourcing, Data Analytics, Data Science, Study, Data Quality, EMEA, Measurement, Latin America, Pharmaceuticals, Insights, Financial Services, Artificial Intelligence (AI), Retail, Healthcare 2026-10-09T02:00:11+13:00 https://cmotech.uk/story/small-firms-risk-trust-loss-from-ai-adverts-agency-warns CMOtech UK en 2026-10-07T20:30:00+13:00 Small firms risk trust loss from AI adverts, agency warns Social Media, Small Business (SMB), Digital marketing, Machine learning (ML), Advertising Technologies (Adtech), YouGov, Generative AI (GenAI), Artificial Intelligence (AI), Creativity, Consumer Trust 2026-10-07T20:30:06+13:00 https://cmotech.uk/story/padforge-adds-openxr-input-browser-gamepad-forwarding CMOtech UK en 2026-10-07T08:00:00+13:00 PadForge adds OpenXR input & browser gamepad forwarding Microsoft Windows, USB, Virtual Reality (VR), HID Global 2026-10-07T10:00:07+13:00 https://cmotech.uk/story/shoppers-delay-buys-as-trust-in-retailer-prices-falls CMOtech UK en 2026-10-06T23:44:00+13:00 Shoppers delay buys as trust in retailer prices falls Online shopping, Search engines, United States (US), Dynata, Pricing, ChatGPT, Artificial Intelligence (AI), eCommerce, Consumer Trust, Google Gemini, Retail 2026-10-07T05:45:05+13:00 https://cmotech.uk/story/scraperapi-buys-traject-data-to-expand-ai-web-data CMOtech UK en 2026-10-06T21:15:00+13:00 ScraperAPI buys Traject Data to expand AI web data Amazon, IBM, Digital marketing, Data infrastructure, Proxies, Datasets, Managed Data, Data Quality, United States (US), Insights, ChatGPT, Artificial Intelligence (AI), United Kingdom (UK), Google Gemini, Digital services, Developers (Devs), Perplexity, AI Overviews 2026-10-06T21:15:05+13:00