CMOtech UK - Technology news for CMOs & marketing decision-makers

User Behaviour Analysis stories

Smartphone face scan with concentric shields anti deepfake security

3DiVi sets four-layer defence for face authentication

Last month
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data protection
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devops
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surveillance
3DiVi unveils four-layer defence model to harden face authentication against deepfakes and spoofing as remote ID checks surge globally.
How to detect fake players in online gaming

How to detect fake players in online gaming

Mon, 8th Dec 2025
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gaming
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physical security
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digital entertainment
Online gaming faces a hidden surge of fake players; here's how operators can detect bots, fraudsters and protect fair play at scale.
Colorful shopping bags gift boxes digital ads black friday cyber monday

Brands boost BFCM revenue by 38% with creative ad expansion

Fri, 5th Dec 2025
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martech
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ueba
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e-commerce
Brands boosted Black Friday and Cyber Monday revenue by 38% year-on-year through varied creative ads, despite only a 13% rise in ad spend, analysis shows.
Hand holding smartphone banking app with digital protection shield symbols

BioCatch unveils Connect 2.0 to combat rising banking fraud

Fri, 21st Nov 2025
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ueba
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risk & compliance
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ai
BioCatch launches Connect 2.0, a platform using behavioural and device data to fight rising digital banking fraud and AI-driven financial crimes globally.
Realistic secure digital lock human fingerprint identity access management

Ping Identity named leader in three 2025 KuppingerCole reports

Wed, 6th Aug 2025
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physical security
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iam
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ueba
Ping Identity named Leader in three 2025 KuppingerCole reports for Access Management, Identity Fabrics, and Policy Based Access Management.
Digital fingerprint overlaid on smartphone symbolizing secure identity verification

Sumsub adds advanced device intelligence to boost fraud defence

Wed, 18th Jun 2025
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crypto
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fintech
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advanced persistent threat protection
Sumsub enhances fraud defence by integrating Fingerprint's device intelligence, offering real-time threat detection without complicating genuine user access.
Computer server digital shield automation gears fast automated cybersecurity

Red Canary deploys AI agents to slash security investigation times

Thu, 12th Jun 2025
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siem
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cloud security
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advanced persistent threat protection
Red Canary launches AI agents that cut security investigation times by 90%, automating tier 2 tasks with expert-level speed and accuracy.
Modern office professionals around computer monitor showing colorful data charts

Amplitude launches AI Agents to streamline product optimisation

Thu, 12th Jun 2025
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saas
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data analytics
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digital transformation
Amplitude unveils AI Agents to automatically analyse user data and suggest product optimisations, helping businesses improve conversion and engagement efficiently.
Techday c02f3ecb28b6e5901c05

Kentico unveils AIRA, its AI-driven marketing solution

Thu, 20th Mar 2025
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martech
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ueba
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cdp
Kentico has unveiled AIRA, an AI-driven marketing tool designed to seamlessly integrate with existing workflows, streamlining tasks and boosting content creation.
Techday e7b6af8d3727d11c70b1

Amplitude unveils six new integrations to enhance analytics platform

Fri, 14th Jun 2024
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data analytics
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ecm
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martech
Amplitude introduces six new integrations and an integration portal to enhance its digital analytics platform, featuring partnerships with Contentful, HubSpot, and more.
Cover v1

Where does a malware analysis sandbox fit in your cybersecurity strategy?

Sat, 23rd Dec 2023
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malware
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ueba
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cybersecurity
ANY.RUN sandbox tools enhance malware defence with dynamic and static analysis.
Gettyimages 925425860

Immersive CX is the new way to win and keep customers

Fri, 20th Jan 2023
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cx
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martech
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ueba
Latest Zendesk research signals a dramatic shift in expectations, with over two-thirds of Australian business leaders rethinking the entire customer experience.
Gettyimages 1016968886

ManageEngine introduces user and entity behaviour analytics in its SIEM solution

Thu, 7th Mar 2019
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siem
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advanced persistent threat protection
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iam
ManageEngine introduces user and entity behaviour analytics (UEBA) into its SIEM solution, Log360, to improve threat detection.
Analytics

ManageEngine adds user behaviour analytics to ADAudit Plus

Tue, 16th Oct 2018
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ueba
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microsoft
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manageengine
ManageEngine boosts IT security with UEBA tech in ADAudit Plus to thwart insider threats & slash false alarms.
Thinkstockphotos 655806964

RSA adds behavioural analytics to portfolio through Fortscale buyout

Mon, 9th Apr 2018
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siem
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ueba
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m&a
Cybersecurity giant RSA is now offering behavioural analytics as part of its portfolio after successfully acquiring Fortscale.
Thinkstockphotos dv497034

LogRhythm dips toes into UEBA market to defend against user-based threats

Mon, 5th Feb 2018
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siem
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ueba
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logrhythm
LogRhythm introduces User and Behaviour Analytics to protect against insider threats and account takeovers in organisations.
Thinkstockphotos 611992272

Global attitude & aptitude: Dtex brings behavioural intelligence back to APAC

Thu, 18th Jan 2018
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data analytics
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martech
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planning
Dtex's Mohan Koo on the importance of looking beyond firewalls, and the opportunities and challenges in Australia.