Mediaocean's latest Advertising Outlook Report reveals a significant shift towards digital channels, with 63% of marketers prioritising generative AI in their strategies.

Blackmagic Design's URSA Cine 12K LF digital film camera has been added to Netflix's Approved Camera List, enhancing options for producers meeting stringent filming standards.

Tapestry is harnessing Adobe Firefly's AI to innovate product design, creating detailed digital twins that streamline marketing and consumer feedback processes.

Gen Z consumers in the UK are set to spend GBP £2.5 billion during January sales, highlighting the need for brands to focus on personalisation and customer loyalty.

AppsFlyer reveals in its latest report that non-gaming app ad spend surged by 48% in the UK in 2024, despite a global decline in gaming investments.

Butterfly Data has won four awards at the global SAS Hackathon for its generative AI solution aimed at combating misinformation on social media platforms.

Start Campus has strengthened its leadership with the appointments of Omer Wilson as Chief Marketing Officer and José Luis Arnau as Head of Sales, aiming for a successful expansion of its SINES DC project in Portugal.

Litera has appointed Cynthia Gumbert as Chief Marketing Officer, bringing over 20 years of technology marketing expertise to drive innovation and growth.

Carlsberg has enhanced its development processes by integrating GitHub's tools, streamlining coding and security while reducing operational tool sprawl.

Canva's latest report reveals AI's vital role in UK job applications, showing a surge in personal branding and visually engaging CVs among applicants.