Stories that mention John-Daniel Trask
Customer experience: how the most popular metrics can lead you astray
Wed, 15th Mar 2023
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data analytics
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digital transformation
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cx
When it comes to measuring customer experience and happiness, businesses have traditionally relied on methods like self-reports and surveys, which can lead to bias and misinterpretation
Data overwhelm? Focus on your customer
Tue, 27th Sep 2022
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crm
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digital transformation
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cx
Google measures your site on how fast, stable, and responsive it feels to the customer. You need to reach a “Good” standard on all three to get a passing score.
NZ businesses moved 40 times faster than they thought possible when COVID-19 hit
Mon, 8th Mar 2021
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digital transformation
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smb
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covid-19
Five years of advances in digital transformation for New Zealand businesses has occurred in a period of eight weeks, due to COVID-19, a new report finds.