Optimizely & Deloitte Digital back AI marketing push
about 7 hours agoMany marketers are struggling to turn AI budgets into measurable growth, prompting a joint offer on workflow, design and operating model change.
UK stories
London e-bike thefts hit record high as market grows
Rising losses are putting pressure on operators and insurers as London's e-bike fleet grows, with thefts up 21% to a record 2,966 last year.
RHS appoints Yodel Mobile to boost Grow app downloads
The charity hopes stronger app-store visibility will draw younger gardeners and boost digital engagement beyond its gardens and shows.
Osprey London boosts checkout with Ingrid delivery platform
The retailer shifted 90% of UK deliveries to cheaper services after adding carrier choice and more flexible checkout options for shoppers.
Mixpanel launches Headless SDK for AI agents & coders
Developers can now automate product analytics workflows as Mixpanel Headless exposes dashboards, funnels and alerts as Python objects in early access.
Provenance appoints AI advisory board for retail shift
Retailers risk being overlooked by AI shoppers unless product data is verified and structured for machine-led search and recommendations.
Britons no better than Americans at spotting deepfakes
Familiarity with AI fakery is not improving detection, as a UK survey found Britons struggled to spot manipulated video and stills.
Expert Opinions
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ΑΙ FOMO is changing the game for digital marketing professionals
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Businesses now need AI that fits into managed processes, as speed alone can create fragmentation and weaken oversight across customer-facing work.
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Control, agility, long-term value: The 4 non-negotiables for cloud communications
Vendor lock-in can turn cloud voice upgrades into costly transformation programmes, raising service risk and limiting control over future changes.
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Latest News
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Disabled shoppers face widespread barriers, study finds
Widespread access failures are driving disabled shoppers away, with 38% abandoning purchases and most avoiding brands after bad experiences.
Pattern launches Pi AI engine for eCommerce brands
The platform gives brands real-time, audited automation across marketplaces, with human approval required for some actions and millions already completed.
Dreame names Cristiano Ronaldo as global ambassador
The tie-up aims to lift the Chinese appliance maker's overseas profile as it broadens into more home products and competes in premium smart tech.
Young adults hit hardest by mobile app barriers in UK
Mobile barriers are costing UK businesses customers, with 81% of 18- to 24-year-olds reporting problems on smartphones.
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Analyst Insights
Industry research and analysis from leading firms.
Samsung launches 6K Odyssey gaming monitor worldwide
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