CMOtech UK - Technology news for CMOs & marketing decision-makers

Leo Lynch stories

Leo Lynch is a knowledgeable voice in the IT and Managed Services landscape, as evidenced by his recent contributions that illuminate the evolving nature of technology and business strategies. Through his insights, he sheds light on current trends, particularly in the context of the APAC region, where he emphasizes the importance of adaptation and resilience in the face of challenges like the COVID-19 pandemic.

In his discussions, Leo offers practical advice geared towards Managed Service Providers (MSPs), providing strategies that can enhance profitability and sustainability. His exploration of the evolving storage trends reflects a deep understanding of the technological shifts that organizations face as data usage continues to expand. Readers can glean valuable frameworks and tactics relevant to contemporary digital challenges.

Furthermore, Leo’s analysis extends beyond immediate operational strategies; he encourages a transformative approach for Managed Security Service Providers (MSSPs) to prioritize value and trust over traditional fear-based sales tactics. This perspective promotes a more sustainable relationship with clients, ultimately leading to long-term success. Engaging with Leo's stories allows readers to stay informed and aligned with the currents that shape the tech industry's future.

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Why MSSPs should shift from ‘fear’ to ‘value’ as a sales tactic
Fri, 2nd Aug 2024
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edutech
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dr
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physical security
Managed Security Service Providers (MSSPs) are urged to shift from fear-based sales tactics to value-centric strategies, fostering client trust and growth.
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Check Point appoints Les Williamson as managing director for Australia & New Zealand
Fri, 29th Apr 2022
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digital transformation
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leadership
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check point software
Check Point has appointed Les Williamson as managing director for Australia and New Zealand, responsible for driving new business and revenue expansion.
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Check Point appoints Les Williamson as Managing director
Fri, 29th Apr 2022
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digital transformation
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leadership
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growth
Check Point appoints Les Williamson as new managing director for Australia and New Zealand, responsible for driving new business and revenue growth.
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Video: 10 Minute IT Jams - Who is Arcserve?
Fri, 27th Aug 2021
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data protection
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dr
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hybrid cloud
Arcserve exec Leo Lynch discusses the company's recent merger, its end-to-end solution offerings and its work with channel partners in the APAC region.
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Gallery: Glitz & glamour at ANZ partner awards hosted by StorageCraft, an Arcserve company
Mon, 12th Jul 2021
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partner programmes
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arcserve
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storagecraft
StorageCraft, an Arcserve company, has celebrated its Australia and New Zealand partner award winners at its annual v-Conference.
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Four ways MSPs can stay strong and profitable in 2020
Wed, 7th Oct 2020
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digital transformation
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partner programmes
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hybrid & remote work
COVID-19 has presented challenges for Managed Service Providers as they adapt to support remote workforces. Here are four tips for success.
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2020 Vision: Game-changing storage trends for the year ahead
Mon, 13th Jan 2020
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storage
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hyperscale
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dc
As data multiplication skyrockets, innovative storage strategies are vital for businesses to thrive in the digital era. Discover the 2020 trends.