JR Keene stories

JR Keene is an insightful author who explores the intersection of technology and business practices, providing readers with relevant perspectives in the evolving landscape of automation and eCommerce. With a focus on human-centric solutions, Keene's writing encourages businesses to think profoundly about how automation can enhance rather than overshadow the human experience.

In his recent work, 'Keeping automation human centric', Keene tackles the challenges faced by businesses during their digital transformation journeys. His insights emphasize the importance of maintaining a balance between technological efficiency and human interaction, which is crucial for sustainable growth in modern enterprises.

Additionally, in 'Putting the best price forward', Keene delves into the common issue of abandoned carts in eCommerce, offering strategies to navigate this persistent problem. Readers can glean practical advice on optimizing the purchasing process and enhancing customer engagement, ultimately fostering better sales performance.

By engaging with JR Keene's stories, readers can learn about the current challenges in digital business practices and discover ways to adapt to and overcome these hurdles, ensuring that technology serves to enhance human connections in the marketplace.