CMOtech UK - Technology news for CMOs & marketing decision-makers

Latest news

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Pitacs selects Orderwise Cloud to boost digital transformation
Today
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digital transformation
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supply chain
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erp
Pitacs has chosen Forterro's Orderwise Cloud to unify its systems, boosting automation and ecommerce growth for its heating and electrical products business.
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Zespri launches Jam-Packed campaign to highlight kiwifruit nutrition
Yesterday
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kiwifruit
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zespri
Zespri has launched its Jam-Packed campaign across Asia-Pacific to educate consumers on the high nutrient density of kiwifruit amid rising convenience food consumption.
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UK CMOs lose a month yearly to martech woes, creativity suffers
Yesterday
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martech
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partner programmes
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cmo
UK CMOs spend an entire month yearly resolving martech issues, with 71% losing creative time and morale impacted amid growing platform complexity.
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Amplitude launches AI Agents to streamline product optimisation
Yesterday
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saas
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data analytics
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digital transformation
Amplitude unveils AI Agents to automatically analyse user data and suggest product optimisations, helping businesses improve conversion and engagement efficiently.
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Taboola unveils DeeperDive to help publishers monetise AI search
Yesterday
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network infrastructure
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martech
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genai
Taboola launches DeeperDive, an AI answer engine on publisher sites, helping monetise content and boost user engagement amid rising AI search challenges.
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Adobe unveils Express for Ads to help small businesses create & track ads
Yesterday
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digital advertising
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b2b marketing
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adobe firefly
Adobe launches Express for Ads, helping small businesses create, publish, and track ads across Google, Meta, LinkedIn, TikTok, and soon Amazon platforms.
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Salesforce unveils Marketing Cloud Next for AI-driven campaigns
Yesterday
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cx
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martech
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partner programmes
Salesforce launches Marketing Cloud Next with autonomous AI agents to revolutionise marketing through personalised, two-way customer conversations across channels.
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AI boosts customer service happiness as global wellbeing falls
Yesterday
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uc
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digital transformation
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cx
Global happiness falls to 58% in 2025, yet customer service satisfaction rises, boosted by growing trust in AI-powered support worldwide.
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Jenny Welsh joins UniTaskr to drive global growth, diversity
Yesterday
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martech
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amazon
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adobe
Jenny Welsh joins UniTaskr as Head of Growth and Strategy to spearhead global expansion and promote diversity in the student work platform sector.
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UK Spending Review pledges GBP £86 billion for digital growth & NHS
Yesterday
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digital transformation
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physical security
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ai
The UK Spending Review pledges GBP £86 billion to boost digital growth, transform the NHS, and increase police funding to modernise public services nationwide.
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AI lifts customer service satisfaction as global happiness falls
2 days ago
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uc
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digital transformation
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cx
Global happiness fell nearly 10 points to 58% in 2025, but AI-driven customer service satisfaction rose 5 points to 41%, says NiCE’s report.
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Kao Data campaign celebrates women shaping digital infrastructure
3 days ago
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hyperscale
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dei
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dc
Kao Data’s new campaign, Critical Careers, celebrates the vital contributions of women shaping the rapidly growing global digital infrastructure sector.
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Apple unveils Liquid Glass design for unified software update
3 days ago
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martech
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personalisation
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cdp
Apple unveils its Liquid Glass design, a translucent interface material to unify software across iOS, macOS, watchOS, iPadOS, and tvOS with dynamic visuals.
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Apple unveils design overhaul & new AI tools for developers
3 days ago
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smartphones
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llms
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ai
Apple has unveiled Liquid Glass design and AI-powered developer tools across its platforms, including Xcode 26 and a new Foundation Models framework.
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Apple expands Apple Intelligence with developer access & new AI
3 days ago
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smartphones
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wearables
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data privacy
Apple expands Apple Intelligence with new AI features and developer access to on-device models, enhancing privacy and offline capabilities across its devices.
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Apple unveils iOS 26 with Liquid Glass, smarter features & redesign
3 days ago
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gaming
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digital entertainment
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data privacy
Apple unveils iOS 26 with a Liquid Glass design, smarter Apple Intelligence, and updates to CarPlay, Wallet, Messages, and core apps. Free from iPhone 11.
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Dentsu integrates eye-tracking data for media planning
4 days ago
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cx
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martech
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retailtech
Dentsu has integrated in-store eye-tracking data from Co-op Media Network into its tool, enhancing media planning with real-world retail attention insights.
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UK VCs admit neglecting marketing despite key to startup growth
4 days ago
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cx
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martech
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partner programmes
A report reveals UK venture capitalists often overlook marketing expertise despite its proven role in scaling startups and securing faster growth.
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EY launches Studio+ to boost growth with AI & digital focus
4 days ago
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digital transformation
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cx
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martech
EY has launched Studio+, a global service combining 37 agencies and AI tech to help businesses boost growth through digital transformation and customer focus.
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The EU Accessibility Act and what it means for UK digital businesses
Last week
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online services
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digital inclusion
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ux
From 28 June 2025, UK digital businesses trading with the EU must comply with the European Accessibility Act, ensuring online services are accessible to all users.