Latest news

A Salesforce survey reveals that while 84% of CIOs view AI as vital as the internet, only 11% have fully implemented it amidst significant hurdles.

Lucid Software research highlights that 46% of UK businesses waste hours on decision-making due to poor communication and project management challenges.

LG Electronics has soared in brand valuation, ranking 97th in Interbrand's Best Global Brands 2024 report, valued at USD$6.5 billion, up 38.7% year-on-year.

A report reveals that 91% of marketing professionals believe customer trust is vital, yet barriers prevent MarTech from fully enhancing that trust.

Adobe has launched new GPU-powered tools for video and 3D content creators, leveraging NVIDIA's RTX GPUs to enhance creative workflows and efficiency.

Ecommpay has claimed two honours at the Compliance Register Platinum Awards 2024, recognising its excellence in marketing and compliance efforts.

Sitecore has announced it has surpassed USD $500 million in annual recurring revenue for fiscal year 2024, driven by strong demand for its digital experience platform.

Everstage has successfully raised USD $30 million in Series B funding, led by Eight Roads Ventures, to enhance its innovative sales commission management platform.

Adam Bates, former CMO of Cardano, joins MultiversX to enhance global marketing and boost awareness of its blockchain capabilities.

Adobe has launched GenStudio for Performance Marketing, a new AI-driven tool designed to enhance the creation of personalised advertising campaigns.

eCommerce brands are urged to rethink their reliance on Black Friday and Cyber Monday, adopting a year-round strategy to foster customer loyalty and sustainable growth.

Independent online electronics retailers face challenges as a report reveals shipping costs could rise 25% during Black Friday, impacting profit margins.

New research reveals UK retailers are tightening return policies, driven by annual losses of $2.6 billion from fraud and policy abuse.

Kolekti has unveiled Narus, a secure Generative AI platform, addressing firms' concerns over safe AI use from McKinsey's 2024 report.

An independent survey reveals most brands struggle with integrating multiple digital asset management systems, facing notable workflow and collaboration challenges.

Esendex has launched a new self-serve feature on its WhatsApp Business Platform, streamlining how businesses engage with customers ahead of Black Friday.

Adobe has unveiled the Firefly Video Model, expanding its generative AI tools for creative professionals, alongside enhanced image capabilities.

E-commerce platform Sprii plans to invest nearly 50% of its global marketing budget to expand its operations in the UK market.

Amplitude's 2024 Next Hottest Products Report reveals five leading products boasting over 200% growth through effective customer engagement strategies.

Miro has launched its Innovation Workspace, an AI-driven platform designed to streamline innovation processes, marking its biggest release since 2012.