CMOtech UK - Technology news for CMOs & marketing decision-makers

Latest news - Page 104

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Is self-service BI living up to the hype?
Tue, 20th Nov 2018
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data analytics
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martech
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planning
the explosion of data available to a business and self-service BI tools is transforming how everyone works - but is self-service living up to expectations?.
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How to successfully approach digital transformation
Tue, 23rd Oct 2018
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data analytics
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digital transformation
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martech
Data-driven businesses have a higher chance of success in transformative projects, but it takes more than just data to guarantee success.
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The potential of secure data storage and analytics
Wed, 17th Oct 2018
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data protection
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data analytics
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hyperscale
British businesses are harnessing just 58% of data's potential, losing out on GBP £52 billion in GDP gains. What’s holding them back, and how can they improve?.
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The potential impact of AR on the creative industry
Wed, 17th Oct 2018
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martech
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adobe
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creative technologies
Adobe has announced the launch of Project Aero, an integrated platform for augmented reality (AR), that aims to transform customer experiences.
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Why humans will remain at the core of customer experience
Wed, 17th Oct 2018
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crm
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uc
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cx
AI technology is streamlining human interactions rather than replacing them in contact centres, as customers still rely on human interaction.
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Adobe unleashes a wave of innovations for CC
Wed, 17th Oct 2018
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martech
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adobe
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adobe after effects
Adobe has announced that it is bringing the full version of Photoshop CC to the iPad, allowing users to be creative anywhere. #Photoshop #Adobe #iPad.
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Xero integration offers SMBs direct debit services
Mon, 15th Oct 2018
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fintech
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martech
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commerce systems
Xero has teamed up with a UK-based direct debit provider GoCardless and brought new options for payment collection to New Zealand businesses.
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Digital transformation is no pain no gain
Fri, 5th Oct 2018
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crm
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digital transformation
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cx
Everyone craves the agility and innovation (among other things) that digital transformation promises, but how many are willing to take the risk?.
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Why CMC Markets is backing a young Kiwi motorsport star
Thu, 4th Oct 2018
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fintech
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martech
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commerce systems
CMC Markets sponsors 17-year-old Peter Vodanovich in the 2018-19 Toyota 86 Championship, supporting his rapid rise in motorsport from simulator to track.
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All aboard the blockchain train: Academic says NZ needs to catch up fast
Fri, 28th Sep 2018
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cryptocurrency
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blockchain
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martech
New Zealand is lagging in blockchain and cryptocurrency adoption, says a University of Auckland academic, urging swift action to remain competitive.
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Azure used to ‘learn’ when epilepsy patients will have a seizure
Tue, 25th Sep 2018
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data analytics
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public cloud
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martech
A new project is using data analytics and machine learning to predict when a patient will have a seizure and warn them in advance.
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Seeing past the complexity of a cloud-based future
Mon, 24th Sep 2018
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data analytics
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martech
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planning
The complexity of cloud environments is making it increasingly difficult for IT teams to manage user experience and optimize digital performance.
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Using technology to inspire customers
Wed, 19th Sep 2018
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crm
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uc
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cx
Harnessing AI, machine learning, and VR, the travel industry seeks to predict and inspire consumer behaviour, making choices more personalised and engaging.
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Research finds majority of businesses failing to comply with GDPR
Mon, 17th Sep 2018
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data analytics
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martech
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planning
70% of companies couldn’t fulfil data access and portability requests within the GDPR-specified one-month time limit.
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Challenges in a new dawn of data protection - Commvault
Mon, 10th Sep 2018
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data protection
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data analytics
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martech
Companies today are able to generate more data at a faster rate and it is more accessible to a larger number of users.
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Exclusive: SailPoint CEO on why bot identities need to be scrutinised
Wed, 5th Sep 2018
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uc
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martech
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it automation
Bots today have access to mission-critical systems, applications and data, just like any other user within the organisation.
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IT budgets shifting to digital twin tech - GlobalData
Fri, 24th Aug 2018
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data analytics
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digital transformation
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martech
GlobalData service director Brad Shimmin’s view on recent research on a global shift toward IT spending on AI, big data and IoT.
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Exclusive: AI leading the way in the evolution of video security
Fri, 24th Aug 2018
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saas
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surveillance
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biometrics
This is being driven, in part, by a recent evolution in processing power, allowing analytics to keep pace with the influx of data.
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'Fascinating' vendor cloud battle ongoing in healthy SaaS market
Wed, 22nd Aug 2018
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saas
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data analytics
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martech
It hasn’t been around for long, but Synergy Research Group says the enterprise software-as-a-service (SaaS) can now be considered mature.
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Why open banking is a good thing for New Zealand SMBs
Thu, 16th Aug 2018
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data analytics
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digital transformation
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fintech
Open banking is closer to reaching the New Zealand public, with a pilot project currently underway and due to wrap up by the end of the year.