CMOtech UK - Technology news for CMOs & marketing decision-makers

About Melania

Melania Watson mugshot photo
Melania Watson
Interview Editor
Melania Watson is our Interview Editor for the TechDay editorial team. Starting her journalism career with Newshub as a Digital Reporter and Producer, she has a keen interest in technology, communication, and current affairs. Melania takes pride in conducting professional and in-depth interviews, which assist her in producing exclusive content that resonates with TechDay’s audience.

Stories by Melania - Page 8

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Jumpmind named leader in Forrester's POS solutions report
Last week
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cx
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martech
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commerce systems
Jumpmind has been named a Leader in The Forrester Wave report for Point-of-Service Solutions, excelling in 13 key criteria, including customer feedback.
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Epicor named leader in 2024 Gartner Magic Quadrant
Last week
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productivity
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epicor
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gartner magic quadrant
Epicor has been named a Leader in the 2024 Gartner Magic Quadrant for Cloud ERP for Product-Centric Enterprises for the second year running.
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Salesforce showcases autonomous AI agents in Auckland event
Last week
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digital transformation
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cx
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martech
At Salesforce's Agentforce World Tour in Auckland, over 1,300 attendees delved into the revolutionary capabilities of autonomous AI agents.
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Sinch earns Tier One for A2P SMS excellence in ROCCO report
Last week
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ai
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customer service
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transparency
Sinch has been awarded a Tier One ranking in the ROCCO 2024 A2P SMS Market Impact Reports for its excellence in customer communications technology.
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Siemens teams with FoodChain ID to enhance CPG compliance
Last week
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physical security
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collaboration
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intellectual property
Siemens Digital Industries Software teams up with FoodChain ID to enhance its Xcelerator software, integrating critical compliance data for the CPG sector.
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Dell unveils new AI servers & solutions for efficiency
Last week
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network infrastructure
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digital transformation
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hpc
Dell Technologies has unveiled new AI infrastructure solutions aimed at enhancing performance, featuring advanced PowerEdge servers and streamlined data management.
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HPE's El Capitan hailed as world's fastest supercomputer
Last week
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datacentre infrastructure
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hpc
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ai
Hewlett Packard Enterprise has claimed the top position on the Top500 list with El Capitan, the world's fastest supercomputer, achieving 1.742 exaflops.
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ZeroJet & Tectrax merge to lead electric marine market
Last week
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engineering
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spark
ZeroJet and Tectrax are set to merge by December 2024, combining their electric marine technologies to enhance global market reach and innovation.
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Australian firms risk $71 billion due to poor service
Last week
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cx
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martech
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hcm
Qualtrics' study reveals Australian businesses risk losing AUD $3.8 billion in sales this holiday season due to poor customer experiences, stressing urgent improvements.
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Dayforce unveils AI tools to boost HR productivity & planning
This month
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hcm
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rpa
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ai
Dayforce has unveiled two AI solutions aimed at transforming human capital management, set to launch for select clients in 2025.
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Australian organisations struggle with cultural alignment
This month
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hcm
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ai
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productivity
The latest Pulse of Talent report reveals that many Australian firms struggle to achieve desired advancements in workplace culture despite concerted efforts.
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ASUS launches ExpertBook P5 with advanced AI features
This month
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productivity
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asus
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availability
ASUS launches its first Copilot+ PC, the ExpertBook P5, in Australia and New Zealand, offering enhanced AI performance and productivity features.
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Customer Science launches AI Accelerator for call centres
This month
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uc
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digital transformation
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fintech
Customer Science Group has launched an AI Accelerator Program, aiming to help contact centres effectively implement AI and enhance customer experiences.
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Infor named a leader in Gartner Magic Quadrant 2024
This month
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hyperscale
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cx
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martech
Infor has been named a Leader in Gartner's 2024 Magic Quadrant for Cloud ERP for Product-Centric Enterprises for the fourth year running.
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Microsoft Cloud Region launch sparks hybrid infrastructure debate in New Zealand
This month
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data protection
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private cloud
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public cloud
Microsoft's launch of a Cloud Region in New Zealand highlights a shift towards hybrid infrastructure, sparking debate on optimal data storage strategies.
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Cloudera launches AI assistant to boost data governance
This month
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digital transformation
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genai
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ai
Cloudera has unveiled its new AI assistant, Cloudera Copilot, designed to boost productivity and compliance for data practitioners in Australia and New Zealand.
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Exclusive: Zoho's AI Director discusses right-sizing AI for business needs
This month
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digital transformation
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encryption
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blockchain
Zoho's AI Director emphasises the need for tailored AI solutions to enhance business workflows, highlighting the company's commitment to operational independence.
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AI in marketing: Infosys study finds value realisation gap
This month
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digital transformation
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cx
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martech
A new report reveals that while 73% of enterprises utilise AI in marketing, only 52% see significant business value from these initiatives.
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Avalara unveils AI-based innovations for tax compliance
This month
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data protection
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cx
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martech
Avalara has unveiled a suite of AI-driven innovations aimed at streamlining tax compliance during its recent CRUSH event in Austin.
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Experts urge vigilance against growing digital fraud risks
This month
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firewalls
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phishing
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physical security
Experts warn that rising digitalisation fuels fraud, with AI aiding cybercriminals, prompting calls for robust security and real-time threat response.