CMOtech UK - Technology news for CMOs & marketing decision-makers

Latest news - Page 3

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Getty Images enhances AI tools for custom product visuals
3 days ago
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genai
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ai
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digital marketing
Getty Images has launched new generative AI features, Product Image and Reference Image, enhancing customisation for high-quality product visuals.
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Jumpmind named leader in Forrester's POS solutions report
4 days ago
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cx
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martech
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commerce systems
Jumpmind has been named a Leader in The Forrester Wave report for Point-of-Service Solutions, excelling in 13 key criteria, including customer feedback.
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Sinch earns Tier One for A2P SMS excellence in ROCCO report
4 days ago
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ai
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customer service
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transparency
Sinch has been awarded a Tier One ranking in the ROCCO 2024 A2P SMS Market Impact Reports for its excellence in customer communications technology.
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Siemens teams with FoodChain ID to enhance CPG compliance
4 days ago
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physical security
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collaboration
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intellectual property
Siemens Digital Industries Software teams up with FoodChain ID to enhance its Xcelerator software, integrating critical compliance data for the CPG sector.
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Dell unveils new AI servers & solutions for efficiency
4 days ago
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network infrastructure
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digital transformation
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hpc
Dell Technologies has unveiled new AI infrastructure solutions aimed at enhancing performance, featuring advanced PowerEdge servers and streamlined data management.
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UK enterprises embrace GenAI but face deployment hurdles
4 days ago
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cx
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martech
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risk & compliance
A new report reveals that while 90% of UK enterprises are engaging with generative AI, only 40% feel their applications are production-ready.
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Marketing shifts to AI-focused strategies in 2025
4 days ago
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data analytics
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cx
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martech
In 2025, the marketing sector is expected to transform dramatically, as firms prioritise technology investments and AI to navigate tighter budgets.
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RigWheels & eMotimo unveil Monorail + Conductor system
4 days ago
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digital entertainment
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user interface
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video tech
RigWheels and eMotimo have launched the Monorail + Conductor, an innovative motion control system for cameras that promises unmatched versatility and ease of use.
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Sextortion scams surge with personal data to extort money
4 days ago
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malware
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cryptocurrency
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blockchain
New Barracuda research reveals a surge in personalised sextortion attacks, where cybercriminals leverage victims' personal data for increased blackmail pressure.
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AI to transform B2B marketing strategies in 2025
4 days ago
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cx
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martech
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partner programmes
In 2025, AI is set to revolutionise B2B marketing, driving strategic planning and customer engagement, says Marketing Eye's Anna D'Souza.
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Zendesk unveils AI Dynamic Pricing Plan for flexibility
Last week
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cx
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martech
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hcm
Zendesk unveils its AI Dynamic Pricing Plan, enabling businesses to flexibly invest in AI and automation to meet evolving service needs.
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SHEIN’s digital market share, app strength make the case for IPO
Last week
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ecommerce
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cleantech
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sustainability
As SHEIN mulls a potential IPO in London, its digital dominance and robust app engagement position the fast-fashion brand strongly amid criticism.
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UK shoppers struggle with tech issues on Black Friday deals
Last week
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cx
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martech
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shopping
New research by HONOR reveals UK shoppers face technology challenges during Black Friday, with 1 in 3 experiencing device freezes while bargain hunting.
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Top global consumer trends for 2025: report insights
Last week
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cryptocurrency
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blockchain
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genai
Euromonitor International's latest report reveals five key consumer trends for 2025, highlighting shifts in spending and sustainability amid evolving habits.
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Marketing faces a transformative AI-driven future by 2025
Last week
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data analytics
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cx
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martech
The marketing sector is set for a major overhaul in 2025, with a shift towards advanced technology and AI reshaping operations and strategies.
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Nearly half of AI marketing efforts fail to meet goals
Last week
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digital transformation
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cx
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martech
New research reveals that while 73% of companies have adopted AI in marketing, only 52% are achieving expected business value, posing significant challenges.
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Live Group unveils Envoku for personalised engagement
Last week
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martech
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partner programmes
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personalisation
Live Group has unveiled Envoku, an AI-driven platform aimed at revolutionising audience engagement and personalisation for businesses and event organisers.
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Marketing budgets rise in 2024, AI drives strategic growth
Last week
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fintech
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iot
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digital advertising
A survey by 10Fold reveals 65% of marketing leaders in the US, Canada, and Europe anticipate larger budgets in 2024, despite fewer KPI pressures.
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Microsoft, Accenture & Avanade team up for AI transformation
Last week
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digital transformation
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genai
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ai
Microsoft, Accenture, and Avanade are joining forces to revolutionise industries by implementing generative AI and Copilot technologies across various sectors.
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Brightcove launches global personalised video platform
Last week
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cx
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martech
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digital entertainment
Brightcove has launched its Marketing Studio for Sales, enabling global teams to create personalised video content seamlessly and efficiently.