CMOtech UK - Technology news for CMOs & marketing decision-makers

Analyst report stories - Page 4

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Radware named strong performer in Forrester WAF review
Last month
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firewalls
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cloud security
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application security
Radware has been named a Strong Performer in The Forrester Wave for Web Application Firewall Solutions, achieving top scores in six key areas.
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Cloudflare named leader in Web Application Firewalls by Forrester
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firewalls
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cx
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martech
Cloudflare has been named a leader in Web Application Firewall solutions by Forrester Research, achieving top scores in 14 key evaluation criteria.
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CRM tops list of valued finance technologies in 2024
Last month
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crm
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data analytics
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ai
A Gartner survey reveals that CRM technologies lead in importance for finance leaders, highlighting a shift towards cloud ERP and ABI tools for strategic insights.
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Talkdesk launches AI agents for advanced voice self-service
Last month
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crm
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digital transformation
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cx
Talkdesk has launched a new AI solution aimed at transforming customer self-service with voice-powered agents, promising human-like interactions and 24/7 support.
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European display market faces falling prices in 2025
Last month
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digital signage
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displays & projectors
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market
The European Large Format Display market is struggling as unit sales and prices dip, despite higher shipments; education sector saturation is a key factor.
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NICE named leader in IDC's 2024 conversational AI report
Last month
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uc
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cx
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martech
NICE has been recognised as a Leader in the IDC MarketScape for Worldwide Conversational Intelligence and Analytics 2024, showcasing significant market innovation.
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Tray.ai acquires Vanti to advance AI knowledge modelling
Last month
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software development
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agentic ai
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cloud services
Tray.ai has acquired Vanti to enhance its AI integration systems, aiming to advance adaptive AI agents capable of thriving in dynamic business environments.
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Westcon-Comstor & Claroty join forces for ASEAN security
Last month
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iot
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advanced persistent threat protection
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physical security
Westcon-Comstor has forged a strategic alliance with Claroty to boost cyber-physical systems security across ASEAN, safeguarding crucial infrastructure in the region.
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Preparing Your Data Centre for AI
Last month
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hybrid cloud
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ai
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cleantech
As AI technology surges in adoption, the demand for data storage capacity skyrockets, posing challenges in scaling data centres and ensuring sustainability.
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Industrial automation spending to hit USD $350 billion by 2030
Last month
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digital transformation
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iot
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power / energy
Research by IoT Analytics predicts that industrial automation spending will soar to USD $350 billion by 2030, revealing key trends across major global players.
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Hyland unveils AI-driven strategy for content management
Last month
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digital transformation
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ecm
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martech
Hyland has launched an AI-driven strategy aimed at evolving enterprise content management, enhancing automation, and user experiences across industries.
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EY unveils AI platform with NVIDIA to transform industries
Last month
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data analytics
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digital transformation
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risk & compliance
EY has launched the EY.ai Agentic Platform with NVIDIA, aiming to enhance tax, risk, and finance sectors through AI-driven solutions.
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AI to halve time needed for account takeover by 2027
Last month
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malware
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mfa
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phishing
Gartner predicts that AI agents will halve the time needed for account exploitations by 2027, heightening the urgency for firms to adopt advanced security measures.
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Qualtrics unveils autonomous AI agents for better CX & EX
Last month
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cx
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martech
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hcm
Qualtrics has launched its innovative Experience Agents, set to revolutionise customer and employee interactions with immediate, personalised responses.
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Optimizely earns Leader title in 2025 Gartner report
Last month
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digital transformation
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martech
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cdp
Optimizely has been heralded as a Leader in the 2025 Gartner Magic Quadrant for Content Marketing Platforms for the eighth consecutive year, highlighting its excellence.
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Insurers focus on AI & growth amid sluggish progress
Last month
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cx
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martech
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ai
Research by Forrester reveals that insurers are focusing on driving growth and improving customer experience through AI investment and system modernisation by 2025.
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European IT distribution market to grow by 3.6% in 2025
Last month
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digital transformation
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distributors
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analyst report
CONTEXT has forecast a 3.6% growth in the European IT distribution market for 2025, driven by AI investments and a new PC refresh cycle amid economic recovery.
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Boomi launches AI Studio for secure AI agent management
Last month
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digital transformation
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ai security
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software development
Boomi has launched Boomi AI Studio, a comprehensive AI management platform aimed at tackling the complexities and security challenges of AI automation.
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Publicis Sapient joins forces with AWS for AI cloud solutions
Last month
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data protection
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digital transformation
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hyperscale
Publicis Sapient has partnered with AWS to use AI and machine learning to assist businesses in cloud migration and personalised customer experiences.
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Carlos Mercuriali appointed VP for Avalara's global growth
Last month
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partner programmes
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sap
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leadership
Avalara has appointed Carlos Mercuriali as Senior Vice President, General Manager of International Business Operations, to enhance its global strategy.