CMOtech UK - Technology news for CMOs & marketing decision-makers

Augmented Reality (AR) stories - Page 13

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Fonterra steps into the realm of VR with new training program
Wed, 7th Mar 2018
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beca
Fonterra and Beca have launched VR health and safety training, allowing employees to navigate sites virtually, reducing onboarding times and enhancing safety.
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Auckland Pride Parade immortalised in virtual reality
Mon, 5th Mar 2018
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digital entertainment
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ar, vr & metaverse
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digital music
Auckland's 2018 Pride Parade, with vivid lights, colours, and performances, is now immortalised in a stunning VR time-lapse video shot by Basement One.
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YOU’RE INVITED: Explore how interactive VR can give your business a competitive edge
Wed, 28th Feb 2018
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ar, vr & metaverse
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hp
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lexel systems
Attendees will also go into the draw to win dinner for two at the Rydges Auckland in a one-of-a-kind dining in the dark experience.
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The University of Auckland gets its own AR expert
Mon, 26th Feb 2018
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edutech
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ar, vr & metaverse
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auckland university
The University of Auckland welcomes leading AR expert Professor Mark Billinghurst, boosting their AR capabilities at the Bioengineering Institute.
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Snapdragon 845: Immersing users in a brave new world of VR
Thu, 22nd Feb 2018
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snapdragon
Qualcomm's Snapdragon 845 Mobile Platform is set to revolutionise VR and AR with its advanced capabilities, promising to merge physical and digital realms.
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5 trends ripe for the channel to leverage - Accenture
Tue, 20th Feb 2018
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martech
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data analytics
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planning
Rapidly advancing technology is fueling intelligent enterprises but requires a fundamental shift, according to Accenture Technology Vision 2018.
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Traditional healthcare stirred up by new VR tech
Mon, 19th Feb 2018
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software development
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ar, vr & metaverse
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mental health
VR Inner Child has helped children overcome the fear of heights and has the potential to help children overcome other anxiety orders.
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HP to provide Apple products, support as part of DaaS offering
Fri, 16th Feb 2018
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personal computing devices
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ar, vr & metaverse
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ar
HP is embracing mixed-device environments by offering solutions to customers extending beyond HP-manufactured hardware.
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Massey Uni and NZVRARA team up to support VR development
Wed, 14th Feb 2018
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partner programmes
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ar, vr & metaverse
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nzvrara
The New Zealand VR/AR Association and Massey University School of Design have partnered to support the growing VR/AR sector.
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Sony reveals their new VR venture at ISE 2018
Mon, 12th Feb 2018
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ar, vr & metaverse
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sony
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ar
At ISE 2018, Sony unveiled Sonic Surf VR, an advanced audio technology promising immersive, interactive soundscapes for diverse applications.
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2018, the year that...AR will overtake VR in popularity
Fri, 9th Feb 2018
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telsyte
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cisco appdynamics
In 2018, Augmented Reality (AR) is poised to overtake Virtual Reality (VR) in popularity due to its accessibility and practical applications across industries.
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Lightweave aims to create VR/AR for the masses
Tue, 30th Jan 2018
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unity
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Lightweave, an Australian experiential agency, revolutionises VR/AR with pop-up stalls in malls and sports events, aiming to make immersive tech for everyone.
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New to VR? Here’s how you can use it in the workplace
Mon, 22nd Jan 2018
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uc
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martech
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it automation
Virtual reality isn't just for gamers; it's transforming workplaces by enhancing team building, customer experience, and remote collaboration. Here's how.
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Dell brings the future with industrial AR reseller agreement
Fri, 19th Jan 2018
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network infrastructure
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ar, vr & metaverse
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meta
Dell will be providing the Meta 2 Augmented Reality Development Kit which includes a medical holodeck application.
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Microsoft helps Australian company democratise new VR tech
Tue, 16th Jan 2018
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ar, vr & metaverse
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public cloud
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cloud services
Australian immersive experience platform, 360dgrees, has launched its retail offering with Country Road as its first customer.
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Survey reveals next three years to be crucial for IT in Aussie retail
Tue, 16th Jan 2018
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digital signage
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displays & projectors
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ar, vr & metaverse
More than half confided their company would need to adopt new technology within the next three years in order to evolve and stay competitive.
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How human-machine partnerships will drive the future of business
Mon, 15th Jan 2018
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network infrastructure
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digital transformation
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robots
Angela Fox from Dell EMC talks about the mainstream appeal of new technologies like AI and VR, and how organisations must adapt as a result.
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Sit back and enjoy your TV shows in VR
Mon, 15th Jan 2018
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ar
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vr
Dream VR partners with Pico Interactive to stream original content on Pico's VR headsets, adding 150+ channels to expand immersive entertainment options.
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HTC reveals the Vive Pro upgrade and wireless adaptor
Tue, 9th Jan 2018
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digital signage
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displays & projectors
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ar, vr & metaverse
HTC VIVE unveils new hardware upgrades including the Vive Pro and Vive Wireless, offering users a premium VR experience.
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Final Cut Pro X introduces VR video editing
Mon, 8th Jan 2018
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digital entertainment
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personal computing devices
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ar, vr & metaverse
Apple updates Final Cut Pro X to include advanced 360-degree VR video editing, HDR support, and optimised 8K video editing on the new iMac Pro.