Christmas stories
![Story image](../../../../../uploads/story/2024/07/24/preview_techday_acf33c3cc1d595908d3e.webp)
UK marketers adopt AI for Olympics strategies, study reveals
2 days ago
#
martech
#
cdp
#
ai
Research reveals 51% of UK marketers are leveraging AI for Paris Olympics strategies, despite consumer concerns over data use and calls for increased regulation.
![Story image](../../../../../uploads/story/2024/03/20/preview_img-VRVR2OaTdsZ8GjVMQcVTnmrv.webp)
Australian traditional PC market shrinks by nearly 10% in 2023
Wed, 20th Mar 2024
#
personal computing devices
#
christmas
#
pc market
A steep 9.8% contraction hit Australia's traditional PC market in 2023, amid inflation-related woes, impacting notably desktops and notebooks, IDC report reveals.
![Story image](../../../../../uploads/story/2024/01/16/preview_img-PfuYgE7uni7dcxbiu9S2W1Tn.webp)
OneTap Loyalty revolutionises retail with payment card-integrated rewards
Tue, 16th Jan 2024
#
cx
#
martech
#
christmas
Australian tech platform OneTap Loyalty streamlines rewards earning process, integrating payment cards with loyalty programs and bolstering customer engagement.
![Story image](../../../../../uploads/story/2023/12/29/preview_img-oSwdcrhHlDpHFJapnymmjL0L.webp)
Boxing Day sales reign supreme for Kiwi online shoppers
Sat, 30th Dec 2023
#
christmas
#
black friday
#
nz
Boxing Day beats Black Friday and Cyber Monday as favourite for bargain hunting among Kiwi online shoppers, with site visits to New Zealand's PriceMe.co.nz rising 11%.
![Story image](../../../../../uploads/story/2023/12/24/preview_David_Trossell_Brdigeworks.webp)
WAN accelerating Santa’s data centre shack this Christmas
Sun, 24th Dec 2023
#
network infrastructure
#
hyperscale
#
sdn
Santa's sleigh goes high-tech with Big Data and AI as he gears up for a surge in Xmas demand. Rudolf takes a break!.
![Story image](../../../../../uploads/story/2023/12/21/preview_img-pij3m8N9n1q7Y8tlOyLM1mdY.webp)
Influencer endorsements could harm festive sales, Storyblok suggests
Thu, 21st Dec 2023
#
shopping
#
christmas
#
social media
Storyblok's research suggests influencer advertising could depreciate festive sales, with 25% of shoppers discouraged by them.
![Story image](../../../../../uploads/story/2023/12/14/preview_banner__1_.webp)
BLUETTI's Christmas Sale brings three new portable power stations
Fri, 15th Dec 2023
#
power / energy
#
solar power
#
sales
Christmas is coming, and, BLUETTI, a leading brand in portable power solutions, is giving you massive Christmas discounts, up to 27% off, on various power stations from Dec 15th.
![Story image](../../../../../uploads/story/2023/12/13/preview_img-nrjOi0vVfCUiUQx1aCAuA2cX.webp)
Darktrace director warns of rising cyber threats during holiday season
Thu, 14th Dec 2023
#
dr
#
ransomware
#
advanced persistent threat protection
Darktrace's Liam Dermody urges businesses to remain vigilant against increasing cyber threats during the Christmas season.
![Story image](../../../../../uploads/story/2023/12/08/preview_img-X9R7QZjPQrJ3ClQVzZhizOfM.webp)
Black Friday sales surge signals boom in early Christmas shopping
Fri, 8th Dec 2023
#
sales
#
black friday
#
christmas
In 2023, Black Friday sales experienced growth, yet the most significant rise was observed in the days and weeks leading up to the event, according to Visualsoft.
![Story image](../../../../../uploads/story/2023/11/20/preview_img-rZvakSKrkOO1wASaSuGtd7yx.webp)
Fidelity Apps to revolutionise Aussie holiday shopping with VR platform
Mon, 20th Nov 2023
#
cx
#
martech
#
ar, vr & metaverse
Tech entrepreneur, Jackson Meyer, aims to transform festive shopping with cutting-edge VR platform, Fidelity Apps.
![Story image](../../../../../uploads/story/2023/10/23/preview_ai_shopping.webp)
AI to play an important role in Australian Christmas shopping
Mon, 23rd Oct 2023
#
christmas
#
inflation
#
social media
Australian consumer spending is set to decrease this festive season due to cost-of-living pressures, says Sitecore report.
![Story image](../../../../../uploads/story/2023/10/17/preview_xmas.webp)
Australians anticipate a frugal Christmas amid inflation pressures
Tue, 17th Oct 2023
#
christmas
#
inflation
#
nz
Australians are expected to tighten their belts this Christmas, with 65% planning to spend less and buy fewer gifts, a new report finds.
![Story image](../../../../../uploads/story/2023/10/13/preview_GettyImages-1411648239.webp)
MarketMedia & oOh!media partner to transform retail advertising
Fri, 13th Oct 2023
#
noel leeming
#
instagram
#
facebook
MarketMedia and oOh!media join forces to install 330+ digital screens in retail stores across New Zealand by 2024.
![Story image](../../../../../uploads/story/2022/12/29/preview_GettyImages-186379819.webp)
4000+ unwanted gifts listed on Trade Me by Boxing Day
Thu, 29th Dec 2022
#
trade me
#
resellers
#
christmas
By 9am on Boxing Day, 4,300 presents had been listed on the online marketplace, including an empty Roses chocolates wrapper of ‘disappointment’.
![Story image](../../../../../uploads/story/2022/12/12/preview_GettyImages-1165069915.webp)
Why building a secure browsing experience is vital
Mon, 12th Dec 2022
#
cx
#
martech
#
cybersecurity
Cybersecurity is vital for businesses & consumers during the Christmas shopping season. Here are steps to protect your website and customers.
![Story image](../../../../../uploads/story/2022/11/29/preview_check_point.webp)
Christmas a special time for cyber criminals - Check Point
Tue, 29th Nov 2022
#
phishing
#
ransomware
#
email security
Check Point Software has released a statement to raise awareness among online gift shoppers to be cautious at all times and take the necessary precautions.
![Story image](../../../../../uploads/story/2021/12/27/preview_GettyImages-1273207411.webp)
Vodafone data use jumps more than 50% over Christmas
Tue, 28th Dec 2021
#
data analytics
#
martech
#
planning
Vodafone customers in New Zealand set records for data usage over the festive season, with a 51% increase compared to last year.
![Story image](../../../../../uploads/story/2021/12/17/preview_GettyImages-1310710346.webp)
Great expectations: Kiwi consumers may be let down over Christmas
Fri, 17th Dec 2021
#
supply chain systems
#
research
#
online shopping
Kiwis' expectations for quick and free delivery may be challenged by Christmas delays, according to a study by HERE technologies.
![Story image](../../../../../uploads/story/2021/12/14/preview_GettyImages-1058113044.webp)
How to ensure your business isn't scammed this Christmas
Tue, 14th Dec 2021
#
saas
#
email security
#
cybersecurity
Australian and New Zealand businesses face increased risk of fraud this festive season due to distractions and increased activity, warns SAP Concur.
![Story image](../../../../../uploads/story/2021/12/10/preview_GettyImages-477393785.webp)
Retail giants abandon paper receipts this Christmas
Fri, 10th Dec 2021
#
cleantech
#
digital transformation
#
christmas
Slyp partners with leading fashion retailers including Scotch - Soda, Converse, Hurley, and Peter Sheppard for sustainable smart receipts.