CMOtech UK - Technology news for CMOs & marketing decision-makers

Cyber Monday stories

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How to optimize your brand’s eCommerce site around key online shopping days
Last week
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data analytics
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cx
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martech
Optimise your eCommerce site for Black Friday, Cyber Monday, and Amazon Prime Day to capture shoppers and boost sales with data-driven strategies.
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Gen Z shows more optimism & plans to spend big in Q4
This month
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gen z
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black friday
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millennials
Gen Z's optimism and spending power spike in UNiDAYS report, highlighting a shift in mood and loyalty trends for the year's final quarter. Brands, take note!.
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Commercetools recognises 65% ARR growth, credits B2B expansion
Tue, 2nd Apr 2024
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commerce systems
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martech
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cartech
Commercetools sees 65% growth in ARR, attributing success to B2B expansion including prominent partnerships with Fortune 500 companies like Volkswagen and BMW.
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Australian traditional PC market shrinks by nearly 10% in 2023
Wed, 20th Mar 2024
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personal computing devices
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christmas
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pc market
A steep 9.8% contraction hit Australia's traditional PC market in 2023, amid inflation-related woes, impacting notably desktops and notebooks, IDC report reveals.
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Australia's smartphone market dips 6%, Apple & Google dominate
Wed, 20th Mar 2024
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smartphones
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personal computing devices
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apple
Amid a 6% YoY dip in Australia's smartphone market, Apple and Google's new releases drive a QoQ rise of 14.2%, while the average selling price experiences a 7.1% surge.
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Distil.ai reveals UK shopping habits shift post-Christmas
Mon, 29th Jan 2024
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data analytics
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shopping
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big data
Analysis of shopping data by Distil.ai exhibits a surge in UK consumer spending post-Christmas, displacing Black Friday as the most profitable sales period and signalling a shift in habits.
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OneTap Loyalty revolutionises retail with payment card-integrated rewards
Tue, 16th Jan 2024
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cx
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martech
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christmas
Australian tech platform OneTap Loyalty streamlines rewards earning process, integrating payment cards with loyalty programs and bolstering customer engagement.
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US holiday online retail surges to USD $222.1 billion amid difficult economy
Mon, 8th Jan 2024
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data analytics
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big data
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bi
US consumers fuel a 4.9% YoY boost to holiday online retail sales, hitting USD $222 billion. Growth is driven by big discounts, rising use of Buy Now, Pay Later options and mobile purchases dominating.
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Boxing Day sales reign supreme for Kiwi online shoppers
Sat, 30th Dec 2023
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christmas
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black friday
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nz
Boxing Day beats Black Friday and Cyber Monday as favourite for bargain hunting among Kiwi online shoppers, with site visits to New Zealand's PriceMe.co.nz rising 11%.
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Black Friday sales surge signals boom in early Christmas shopping
Fri, 8th Dec 2023
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sales
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black friday
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christmas
In 2023, Black Friday sales experienced growth, yet the most significant rise was observed in the days and weeks leading up to the event, according to Visualsoft.
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Reviewing Black Friday trends offers insights for future retail strategies
Tue, 5th Dec 2023
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cx
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data analytics
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martech
Analysis of 2023 Black Friday retail patterns suggests future strategies, with UK buyers showing higher spend inclination.
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Black Friday & Cyber Monday see rise in 'false positives', warns SEON
Tue, 28th Nov 2023
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black friday
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holiday season
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sales
Black Friday and Cyber Monday sales lead to rise in 'false positives', warns SEON, complicating transactions for merchants.
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Cybercrime threat escalation prompts vigilance for Black Friday shoppers
Thu, 23rd Nov 2023
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fraud
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cybercriminals
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online shopping
Alarming data shows cybercriminals escalating efforts to exploit Black Friday, with a 135% increase in fake retail sites.
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Australian retailers jeopardise online shopper safety with poor cybersecurity
Tue, 21st Nov 2023
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martech
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email security
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breach prevention
Australian retailers expose online shoppers to potential email fraud due to inadequate cybersecurity measures, reveals Proofpoint report.
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CybeReady highlights five key defences against Black Friday cybercrime surge
Tue, 21st Nov 2023
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ransomware
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cyber monday
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black friday
CybeReady, an innovator in security awareness training, offers five key initiatives to bolster defences against a predicted rise in Black Friday cybercrime.
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Australia predicts record Black Friday sales amidst economic challenges
Mon, 20th Nov 2023
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cx
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martech
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partner programmes
Australia prepares for its biggest ever Black Friday sales, with retailers' discount offers expected to surpass previous years, according to a study by Fiverr.
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Why retailers need to embrace modern observability to thrive this holiday season
Mon, 20th Nov 2023
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martech
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cx
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black friday
Today, the retail industry faces new macroeconomic challenges, with the rapid increase in energy costs, high inflation, and supply chain disruptions.
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Mangopay introduces FX solution to transform platform currency conversions
Mon, 20th Nov 2023
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online shopping
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spending
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sales
Mangopay launches a new foreign exchange (FX) solution for platforms to streamline currency conversions and boost cross-border ecommerce.
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Keeper Security urges retailers to prep for holiday season cyber threats
Fri, 17th Nov 2023
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malware
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firewalls
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ransomware
Keeper Security, a top cybersecurity software firm, warns retailers to brace for potential cyber threats during the holiday season.
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Rise in 'bad bot' cyber attacks threatening Australia's retail industry
Thu, 16th Nov 2023
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digital transformation
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advanced persistent threat protection
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cybersecurity
Australia's retail industry is under threat from a surge in 'bad bot' cyber attacks, with a 118% YoY increase recorded.