CMOtech UK - Technology news for CMOs & marketing decision-makers

Digital Asset stories

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OVHcloud and Alchemy strike blockchain cloud tie-up

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OVHcloud teams up with Alchemy to host blockchain developer tools on its cloud, targeting regulated markets and multi-cloud growth.
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Iron Mountain wins Google Cloud award for media archives

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Iron Mountain lands Google Cloud honour for AI-powered media vaults, helping rights holders digitise ageing archives and unlock new licensing revenue.
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UK campaign urges faster stablecoin rules from Treasury

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UK business groups and payments firms warn Treasury delays on stablecoin policy are holding back sterling-backed tokens and cross-border finance.
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Nium partners Coinbase for USDC cross-border payments

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Nium and Coinbase launch USDC payments service for businesses across 190 markets, aiming to cut trapped liquidity and speed cross-border settlements.
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Adobe names winners of 2026 Experience Maker Awards

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Adobe names 2026 award winners as Costa Crociere, TSB Bank, the NFL and Lenovo are honoured for data-led customer engagement.
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Coinbase launches UK crypto-backed USDC loans for users

2 days ago
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Coinbase widens UK push with crypto-backed USDC loans, letting users borrow against Bitcoin, Ether and cbETH in under a minute.
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Lydian launches Visa Platinum card for digital assets

2 days ago
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Lydian rolls out Visa Platinum card that lets customers spend more than 300 digital assets at 150 million merchants worldwide.
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Adobe adds brand intelligence to GenStudio marketing tools

3 days ago
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Adobe expands GenStudio with Brand Intelligence, giving marketing teams AI tools to bind brand rules, approvals and campaign workflows together.
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Adobe launches CX Enterprise to unify AI customer workflows

3 days ago
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Adobe unveils CX Enterprise to let brands run AI-powered customer journeys across partner platforms, with new agents, governance and orchestration tools.
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Tether backs Drift Protocol relaunch with GBP £150m

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Tether leads USD $150 million recovery plan as Drift Protocol seeks to restore user balances and restart trading after April exploit.
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Dtcc expands cloud first push with AWS & Microsoft

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DTCC expands its Cloud First plan with AWS and Microsoft, moving core clearing systems to public cloud while widening Azure support for digital assets.
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Tether backs USD $134 million Stablecoin Development

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Tether invests USD $134 million in listed stablecoin platform as stablecoin use surges past USD $300 billion and eyes public market access.
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GCEX strikes Cumberland liquidity deal for crypto trades

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GCEX adds Cumberland's spot crypto liquidity for institutional clients via XplorSpot, boosting regulated access and execution across European markets.
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Ledger appoints Ian Rogers to lead AI security push

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Ledger names Ian Rogers as Chief Human Agency Officer, putting hardware approval and human oversight at the centre of its AI security push.
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Bitget launches IPO Prime with SpaceX-linked pre-sale

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Bitget opens retail pre-IPO access with SpaceX-linked tokenised offering, as the exchange pushes deeper into private-market trading and tokenisation.
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SpaceAI to test crypto transaction from orbit on TLON flight

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SpaceAI plans first in-orbit cryptocurrency transaction on Argentina's Aventura-1, aiming to mint an NFT tied to artwork by Eugenio Cuttica.
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Confirmo wins Irish approval for stablecoin payments

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Confirmo secures dual Irish licensing for stablecoin payments, positioning its European hub to serve businesses ahead of the EU's 2026 MiCA deadline.
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Re7 Capital partners Zodia Custody on on-chain funds

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Re7 Capital teams up with Zodia Custody to give selected funds on-chain representation and off-exchange settlement for institutional clients.
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Sprinklr adds AI copilots & controls in Spring '26 update

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Sprinklr rolls out Spring '26 update with AI copilots, testing controls and customer feedback tools for enterprises.
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Ripple adds digital asset accounts to treasury platform

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Ripple Treasury adds Digital Asset Accounts as finance teams get a single view of cash and crypto balances across banks, custody providers and onchain wallets.