CMOtech UK - Technology news for CMOs & marketing decision-makers

Gamers stories

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What do good cohorts actually look like?

Fri, 31st Oct 2025
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cx
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martech
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opinion
PvX reveals most teams misjudge scaling, showing top cohorts reach >150% net ROAS by M12, highlighting consistency and long-term growth over fast payback.
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Four in five gamers encounter cheating, risking studio revenue

Mon, 18th Aug 2025
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gaming
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digital entertainment
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game developers
Four in five gamers have encountered cheating, with 55% reducing in-game spending, posing serious revenue risks for game studios worldwide.
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Xsolla updates Web Shop for mobile games to boost direct revenue

Fri, 15th Aug 2025
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gaming
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digital entertainment
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e-commerce
Xsolla updates its Web Shop for mobile games, boosting direct revenue with new features that enhance monetisation and player retention for studios worldwide.
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HighPoint unveils RocketStor 8000 eGPU chassis for Mini-PCs

Mon, 28th Apr 2025
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windows
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linux
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amd
HighPoint launches RocketStor 8000 Series eGPU chassis, enabling Mini-PCs to support full-height GPUs with high performance and easy integration.
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Hexagon & Red Bull team up for global skills challenge

Fri, 4th Apr 2025
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data analytics
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e-learning
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engineering
Hexagon has launched the Future Skills Challenge alongside Oracle Red Bull Sim Racing, aiming to bridge esports and real-world engineering skills for gamers and professionals.
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Opera GX unveils major update with new customisation features

Thu, 21st Nov 2024
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gaming
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digital entertainment
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ai
Opera has unveiled a significant upgrade to its gaming browser, Opera GX, enhancing customisation and introducing a sleek new design for over 30 million users.
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Modest recovery predicted for global PC market in 2024

Fri, 20th Sep 2024
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ai
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notebook
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pc market
CONTEXT forecasts a modest PC market recovery in 2024, driven by increased demand for replacement devices and technological enhancements amid stabilising economic conditions.
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Kingston unveils NV3 SSD with speeds up to 6,000MB per second

Thu, 5th Sep 2024
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gaming
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digital entertainment
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notebook
Kingston Technology launches the NV3 PCIe 4.0 NVMe SSD, boasting read/write speeds up to 6,000/5,000MB/s and capacities from 500GB to 4TB, aimed at creators and gamers.
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Logitech G launches MIXLINE audio tool for gamers & creators

Wed, 24th Jul 2024
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gaming
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digital entertainment
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streaming
Logitech G unveils MIXLINE, a free, user-friendly audio mixing tool for gamers and creators, compatible with Windows 10 and 11, available in 22 languages.
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AMD to turbocharge AI in laptops with Zen 5 Ryzen processor launch

Tue, 4th Jun 2024
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gaming
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edge computing
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digital entertainment
AMD unveils groundbreaking Zen 5 Ryzen processors at Computex 2024, featuring world-leading AI capabilities and advanced performance for laptops and desktops.
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Western Digital unveils world's highest capacity portable 6TB HDDs

Tue, 21st May 2024
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cloud services
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wd
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western digital
Western Digital unveiled the world's highest capacity 2.5-inch portable HDDs, including a 6TB WD My Passport, WD_BLACK P10 Game Drive, and SanDisk G-DRIVE ArmorATD.
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Intel debuts Thunderbolt Share for seamless PC-to-PC interaction

Thu, 16th May 2024
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storage
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uc
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lenovo
Intel introduces Thunderbolt Share, a software revolutionising PC-to-PC interactions with seamless file sharing, screen sharing, and more at Thunderbolt speeds.
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Intel unveils 14th Gen Core processors at CES

Tue, 9th Jan 2024
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endpoint protection
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edr
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intel
Intel unveils its dynamic 14th Generation Core processor lineup at CES, highlighting the flagship i9-14900HX with 24 cores, boasting top-grade performance for mobile and mainstream systems.
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Dell's Alienware shows off innovative tech upgrades at CES 2024

Tue, 9th Jan 2024
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network infrastructure
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alienware
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notebook
At CES 2024, Dell Technologies unveiled innovative upgrades for its Alienware laptops, targeting not only hardcore gamers but casual players, professionals, and students too.
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Razer works towards operational excellence with Workday innovation

Fri, 22nd Sep 2023
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hcm
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payroll systems
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razer
Razer, the gaming lifestyle brand, has implemented Workday's HR platform to drive operational excellence and innovation in its HR processes.
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Attacks on gaming companies more than double over past year

Tue, 9th Aug 2022
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gaming
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ddos
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digital entertainment
The State of the Internet report shows gaming companies and gamer accounts are at risk, following a surge in web application attacks post pandemic.