Photography stories

WD is unifying its creator-focused external storage under the G-DRIVE name, phasing out SanDisk Professional branding across the range.

THG Studios hires Adam Mandelstam and Rob Sanderson to lead a reshaped senior creative team as it pursues international growth.

Fred. Olsen debuts AI-powered cruise campaign built around a vast digital twin ship, blending live action, CGI and generative tools.

Hybrid AI will shift from experimental tool to core creative infrastructure by 2026, reshaping how major brands produce content worldwide.

HP folds OMEN into HyperX with a unified gaming brand, debuting a powerhouse MAX 16 laptop, QD‑OLED monitor and brain‑sensing headset.

Manchester's PushON Commerce has acquired Pixel Kicks, merging expertise to expand digital marketing and eCommerce services across multiple sectors.

Tall has launched Virtual Studio, an AI-powered service that creates high-quality, adaptable brand visuals without physical shoots, cutting costs and waste.

THG Studios in Manchester will share expert festive campaign insights at its 'Christmas in July' open day, co-hosted by TikTok and WGSN, to help brands excel.

PlexusAV has appointed Tommy Tran as Global Marketing Manager, aiming to leverage his extensive experience across various industries to enhance its AV-over-IP marketing.

PhotoShelter has launched its UGC Management tool, enabling brands and teams to easily collect and utilise user-generated content to enhance engagement.

Adobe is celebrating 35 years of Photoshop with a new series featuring industry professionals, reflecting on its revolutionary impact since 1990.

Adobe has launched significant updates to Lightroom and Adobe Camera Raw, featuring AI-driven tools like Adaptive Profiles and Distraction Removal to enhance photo editing.

A new CEWE report reveals that 73% of UK adults have faced disappointment with gifts, highlighting the best and worst presents for Christmas.

Adobe Lightroom has been named the 2024 Mac App of the Year by the Apple App Store Awards, recognised for its exceptional design and user experience.

Apple has unveiled its latest M4 Pro and M4 Max chips, enhancing Mac performance with cutting-edge technology and promising increased power efficiency.

Adobe unveils transformative updates to Photoshop and Illustrator, enhancing creative workflows for professionals in various industries with advanced tools and features.

Adobe unveils the next generation of Frame.io, enhancing collaboration with Canon, Nikon, and Leica, streamlining workflows for creatives globally.

A study by Adobe reveals 94% of US consumers worry about election misinformation, urging transparency and tools to verify digital content authenticity.

Kingston Technology launches the NV3 PCIe 4.0 NVMe SSD, boasting read/write speeds up to 6,000/5,000MB/s and capacities from 500GB to 4TB, aimed at creators and gamers.

New research by ExpressVPN reveals 32% of Brits delete messages or photos to shield them from partners. Nearly 23% value digital privacy over GBP £1 million.