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UK Stories

Reputation management stories

Szuplat warns UK leaders over AI-heavy communications
Generative AI

Szuplat warns UK leaders over AI-heavy communications

Executives risk eroding trust with investors and staff if AI-generated language replaces direct, human communication, Terry Szuplat said.

By Sofiah Nichole Salivio • 4 min read • Fri, 27th Mar 2026

Global Stories

Reputation management stories

Trustpilot launches AI search tools for brand visibility
Data Analytics

Trustpilot launches AI search tools for brand visibility

Brands risk losing search traffic as Trustpilot’s new tools track how recent reviews shape AI recommendations and rankings.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Nearly 18% of business emails fail to reach inboxes
Software-as-a-Service

Nearly 18% of business emails fail to reach inboxes

Inbox failures are leaving as much as 20% of email ROI at risk, as senders struggle to measure returns and improve deliverability.

By Shannon Williams • 4 min read • Last month
AskNicely launches Ask NiceAI for service businesses
Data Analytics

AskNicely launches Ask NiceAI for service businesses

It aims to help multi-site operators spot falling satisfaction faster by turning scattered feedback into cited answers and action plans.

By Catherine Knowles • 4 min read • Last month
Kordia appoints Aroha Fleming as communications head
Firewalls

Kordia appoints Aroha Fleming as communications head

The move comes as cyber security scrutiny grows, with Fleming tasked with sharpening how Kordia explains its role in keeping New Zealand connected.

By Joseph Gabriel Lagonsin • 3 min read • Tue, 31st Mar 2026
Companies grow quieter as polarisation reshapes PR
Risk & Compliance

Companies grow quieter as polarisation reshapes PR

More companies are staying silent on social issues as US polarisation pushes PR teams towards defensive, selective messaging.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 27th Mar 2026
Bazaarvoice finds AI review use fuels shopper mistrust
Customer Experience

Bazaarvoice finds AI review use fuels shopper mistrust

Bazaarvoice finds nearly a quarter of shoppers use AI to write reviews, yet almost two thirds distrust AI-assisted feedback as inauthentic.

By Shannon Williams • 5 min read • Wed, 25th Mar 2026
Study finds AI models develop distinct citation habits
Marketing Technologies

Study finds AI models develop distinct citation habits

New research suggests leading AI models each develop distinct 'information personalities', favouring different sources in their cited answers.

By Shannon Williams • 4 min read • Thu, 19th Mar 2026
Qualtrics unveils AI tools to fix customer issues fast
Unified Communications

Qualtrics unveils AI tools to fix customer issues fast

Qualtrics launches AI-powered customer experience tools to unify feedback, automate analysis and fix service issues before they escalate.

By Joseph Gabriel Lagonsin • 5 min read • Thu, 19th Mar 2026
Trust as a measurable asset for CMOs in the age of AI
Customer Experience

Trust as a measurable asset for CMOs in the age of AI

As AI floods marketing channels with competent content, CMOs are racing to quantify trust as their scarcest and most valuable asset.

By Geoff Main • 7 min read • Wed, 18th Mar 2026
The Golden Triangle of marketing in the AI era
Digital Transformation

The Golden Triangle of marketing in the AI era

As AI reshapes search, B2B brands must fuse thought leadership, media clout and GEO to stay visible, trusted and cited in summaries.

By Gemma Manning • 6 min read • Mon, 16th Mar 2026
AI agents drive surge in cyber threats & extortion
Malware

AI agents drive surge in cyber threats & extortion

AI agents are fuelling a new wave of cyber risk, as criminals weaponise automation to speed up ransomware and sharpen extortion tactics.

By Sofiah Nichole Salivio • 6 min read • Sat, 14th Mar 2026

Stories from Other Regions

Reputation management stories

Datacom finds New Zealand firms lack cyber recovery plans
Data Protection

Datacom finds New Zealand firms lack cyber recovery plans

Only 30% of New Zealand organisations have a cyber recovery plan, leaving customers and operations exposed if attacks cause prolonged outages.

By Sean Mitchell • 4 min read • Last month
What is a 'Brand' in B2B technology - and how does it drive growth
Customer Experience

What is a 'Brand' in B2B technology - and how does it drive growth

Strong brand credibility can shorten enterprise sales cycles, lift deal values and cut customer acquisition costs for B2B tech firms.

By Patrick Keenan • 4 min read • Last month
Australian marketers split over AI visibility ownership
Customer Experience

Australian marketers split over AI visibility ownership

Most Australian firms lack clear control of how they appear in AI answers, as silos are already causing misinformation and slower responses.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Norton launches Revamp AI for professional presence
Generative AI

Norton launches Revamp AI for professional presence

Norton unveils Revamp, an AI tool to help professionals craft and schedule credible social posts while keeping full control of their voice.

By Sean Mitchell • 4 min read • Sat, 21st Mar 2026
Pattern launches tools to boost brands' AI visibility
Marketing Technologies

Pattern launches tools to boost brands' AI visibility

Pattern debuts LLM Access Audit and GEO Scorecard in Australia to help brands track and optimise visibility across generative AI tools.

By Sean Mitchell • 4 min read • Wed, 18th Mar 2026