CMOtech UK - Technology news for CMOs & marketing decision-makers

Sage stories

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Rubrik launches Google Cloud tools for AI governance

Today
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Rubrik adds Google Cloud controls for AI agents and Cloud SQL backups as enterprises race to govern autonomous systems and protect data.
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Sage adds AI tools for Intacct roll-outs & advisory

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Sage and PwC have launched AI-driven tools to speed Sage Intacct deployment and help accounting firms automate advisory work.
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Accounting software faces AI rivals in bookkeeping shift

3 days ago
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data analytics
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Intuit's QuickBooks is under pressure as AI start-ups push automated bookkeeping, forcing accounting software to prove it can do more than digitise ledgers.
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Xero launches AI-native operating system for small firms

3 days ago
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digital transformation
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Xero unveils AI-native finance platform and JAX assistant to cut admin for small firms, with accountants and bookkeepers also in line for gains.
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Waterstons backs CyberNorth strategic partnership in North East

Last week
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Waterstons joins CyberNorth as strategic backer in North East push to expand cyber skills, SME support and regional growth.
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Zalos raises USD $3.6 million for finance AI agents

Last month
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Zalos secures USD $3.6 million seed funding to build AI agents that automate complex finance workflows across legacy enterprise systems.
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Rubrik deepens identity security & AI governance push

Last month
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Rubrik links Microsoft Defender with new AI governance engine SAGE to speed identity attack recovery and tighten control of autonomous agents.
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Access Hospitality names Aravinda Gollapudi as CTO

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Access Hospitality appoints former Sage tech leader Aravinda Gollapudi as CTO to steer global platform expansion and agentic AI strategy.
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Barclays & Sage link up to ease small business admin

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Barclays and Sage are teaming up to link banking with cloud accounting, aiming to slash admin time for UK small firms as tax rules tighten.
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Sage data shows UK SMEs grow profits but slash investment

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UK SMEs lifted revenues and profits in 2025 but cut capital spending for a 17th straight quarter, Sage data shows, signalling wary growth.
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CyberNorth unveils new look & confirms leadership team

Last month
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CyberNorth unveils refreshed brand and names Jon Holden CEO, as it strengthens its leadership to drive cyber growth in North East England.
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Sage expands AccountsPrep to help firms scale for MTD

Last month
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Sage expands AccountsPrep in Sage for Accountants as firms brace for MTD for Income Tax, targeting paper-based clients at GBP £3 per month.
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Datarails unveils FinanceOS to power AI-driven finance

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Datarails launches FinanceOS, a unified data layer and MCP link to AI tools, promising governed, real-time finance workflows at scale.
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SumUp launches free MTD income tax tool with Sage tech

Last month
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SumUp enters UK accounting with a free MTD income tax tool using Sage tech, aiming to help unprepared sole traders meet new HMRC rules.
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Monzo launches free in-app tax tool for sole traders

Tue, 24th Feb 2026
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Monzo launches a free in-app tax tool for sole traders and landlords as Making Tax Digital rules tighten ahead of phased rollout from 2026.
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Sage adds AI to Intacct for faster, clearer finance work

Wed, 18th Feb 2026
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Sage has embedded new AI tools in Sage Intacct to speed period-end close, sharpen cash visibility and cut manual finance workloads.
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Sage adds new AI tools to boost Intacct finance teams

Wed, 18th Feb 2026
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data analytics
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Sage unveils new AI tools in Intacct to speed finance closes, sharpen cash visibility and cut manual work across mid-sized organisations.
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Four Sage executives named to 2026 CRN Channel Chiefs list

Tue, 10th Feb 2026
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digital transformation
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hcm
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Sage sees four senior leaders named 2026 CRN Channel Chiefs as it leans on partners to drive AI-led growth for SMB finance and HR.
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ClearCourse appoints leadership team to drive 2026 growth

Tue, 10th Feb 2026
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digital transformation
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cx
ClearCourse names new CFO, COO, AI and M&A heads to unify its software brands and accelerate growth towards 2026 ambitions.
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Sage boosts X3 ERP with AI copilots & automation tools

Wed, 4th Feb 2026
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data analytics
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digital transformation
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partner programmes
Sage adds AI copilots, finance automation and supply chain intelligence to Sage X3, promising faster insight for mid-sized firms.