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Shafqat Islam stories

Shafqat islam cmo

Optimizely promotes Shafqat Islam to president amid strong growth

Wed, 7th Aug 2024
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saas
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ecm
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martech
Optimizely promotes Shafqat Islam to President, strengthening ties between product, marketing, and engineering; annual recurring revenue tops USD $400 million.
Techday acf33c3cc1d595908d3e

UK marketers adopt AI for Olympics strategies, study reveals

Thu, 25th Jul 2024
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martech
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cdp
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ai
Research reveals 51% of UK marketers are leveraging AI for Paris Olympics strategies, despite consumer concerns over data use and calls for increased regulation.
Techday ed1341f653f9e06cd677

Unprepared executives face challenges with Google's cookie phase-out

Mon, 15th Jul 2024
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fintech
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martech
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financial systems
A striking 97% of executives report feeling unprepared for Google's third-party cookie phase-out, with 86% citing inadequate personalisation capabilities.