Tiahn Wetzler stories
Tiahn Wetzler shares insightful perspectives on app marketing strategies, particularly in navigating the evolving landscape of holiday sales. Through detailed analyses, readers can learn how early preparation, AI integration, and effective omnichannel approaches are crucial to maximizing success during peak shopping seasons.
Her stories provide practical guidance and essential takeaways for marketers aiming to adapt to changing market dynamics and enhance their campaigns' responsiveness and reach. Exploring her work offers valuable knowledge for those interested in advancing their app marketing efforts in competitive and fast-changing environments.
Holiday sales success: essential insights for app marketers
Last month
App marketers must start early, leverage AI, and optimise omnichannel strategies to capitalise on the 2025 holiday shopping surge amid evolving market challenges.
Global shopping app installs soar 61% YoY in H1 2024
Fri, 23rd Aug 2024
Global shopping app installs surged 61% YoY in H1 2024, far exceeding other verticals. Key drivers include retail media networks and mobile wallets, says Adjust.