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Tour de France stories
Zwift extends Tour de France Femmes deal to 2029, boosts women's cycling
Fri, 21st Nov 2025
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tour de france
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avec global
Zwift will remain presenting partner of the Tour de France Femmes until 2029, boosting the profile of women's cycling and expanding its audience reach.
Six Nations Rugby partners with Capgemini to boost digital fan experience
Wed, 1st Oct 2025
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data analytics
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digital transformation
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genai
Six Nations Rugby partners with Capgemini to enhance fan experience using AI and digital tech across tournaments through to 2029.
Tour de France Femmes drives global growth in women's cycling
Fri, 25th Jul 2025
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social media
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sports
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cycling
The Tour de France Femmes has sparked global growth in women's cycling, boosting audiences, participation, and professional opportunities since 2022, says Zwift.
AI transforms sports engagement as fans seek personalisation
Tue, 1st Jul 2025
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surveillance
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digital transformation
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martech
AI reshapes sports fandom, with 54% preferring AI tools for info and 67% seeking a single platform for personalised, interactive experiences.
TEG invests in sport with Left Field Live and Rugby Live
Mon, 29th May 2023
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partner programmes
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sports
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rebrand
TEG, live entertainment, sport, ticketing and data provider, announces the acquisition of two international sports businesses, Left Field Live and Rugby Live.
Exclusive: How NTT Ltd is innovating with Private 5G, networks and cloud
Mon, 13th Feb 2023
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hyperscale
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dc
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colocation
NTT Ltd. is a leading IT infrastructure and services company that serves 65% of the Fortune Global 500 and more than 75% of the Fortune Global 100.