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Latest News - Page 157

Amperity launches the world's first lakehouse customer data platform
Marketing Technologies

Amperity launches the world's first lakehouse customer data platform

Amperity unveils the world's first 'lakehouse' CDP, enabling seamless live data sharing between CDP and lakehouse. This innovation eliminates ETL processes, cutting costs and enhancing data security.

By Sean Mitchell • 4 min read • Tue, 21st May 2024
Nexxen chooses Stagwell for audience discovery & consumer insights solution
Marketing Technologies

Nexxen chooses Stagwell for audience discovery & consumer insights solution

Stagwell partners with Nexxen to enhance audience discovery and advertising efficacy, leveraging the new Nexxen Data Platform for deeper consumer insights and compliance.

By Sean Mitchell • 3 min read • Mon, 20th May 2024
Vudoo partners with AWS to revolutionise shoppable video tech
Unified Communications

Vudoo partners with AWS to revolutionise shoppable video tech

Melbourne's Vudoo partners with Amazon Web Services, elevating its status as a top eCommerce tech provider through innovative in-stream checkout technology.

By Sean Mitchell • 2 min read • Mon, 20th May 2024
GitLab reveals AI-driven updates for enhanced DevSecOps platform
Application Security

GitLab reveals AI-driven updates for enhanced DevSecOps platform

GitLab has announced cutting-edge AI-driven updates to its DevSecOps platform, including Duo Enterprise and CI/CD catalog, promising enhanced security and efficiency.

By Tom Raynel • 3 min read • Mon, 20th May 2024
Khronos introduces mapper for accurate 3D colours in eCommerce
Open source

Khronos introduces mapper for accurate 3D colours in eCommerce

The Khronos Group has unveiled the PBR Neutral Tone Mapper, a new specification enhancing colour accuracy in 3D rendering, essential for eCommerce and architecture.

By Sean Mitchell • 3 min read • Fri, 17th May 2024
Square & SevenRooms team up to enhance restaurant operations
Customer Experience

Square & SevenRooms team up to enhance restaurant operations

Square's new integration with SevenRooms aims to revolutionise hospitality management, enabling seamless data sharing for personalised guest experiences.

By Sean Mitchell • 3 min read • Fri, 17th May 2024
Xsolla report reveals video game industry trends & EU regulatory shifts
Gaming

Xsolla report reveals video game industry trends & EU regulatory shifts

Xsolla's latest report spotlights game development trends, EU regulations favouring developers, and a 25% job growth prediction in the industry by 2032.

By Sean Mitchell • 2 min read • Fri, 17th May 2024
Consumers struggle to spot AI images, call for regulation
Artificial Intelligence

Consumers struggle to spot AI images, call for regulation

Consumers are struggling to identify AI-generated images and are calling for stricter regulations, according to a new study.

By Shannon Williams • 3 min read • Fri, 17th May 2024
Optimizely hits USD $400m ARR milestone with revenue quadrupled
Artificial Intelligence

Optimizely hits USD $400m ARR milestone with revenue quadrupled

Optimizely reports a major milestone, quadrupling its revenue to USD $400 million ARR in Q1 2024, showcasing its crucial role in evolving digital marketing landscapes.

By Kaleah Salmon • 3 min read • Thu, 16th May 2024
Firms face rising threat of misinformation to reputation
Artificial Intelligence

Firms face rising threat of misinformation to reputation

A new study by Fire on the Hill and Mercury Analytics reveals that 60% of companies have suffered adverse effects from misinformation, calling for urgent action to protect corporate reputations.

By Kaleah Salmon • 3 min read • Thu, 16th May 2024
AI dominates top UK IT jobs, driving high salary premiums
Generative AI

AI dominates top UK IT jobs, driving high salary premiums

Demand for AI skills has skyrocketed among IT professionals in the UK, with 97% of roles paying over £100,000 requiring AI proficiency.

By Catherine Knowles • 3 min read • Thu, 16th May 2024
Storyteq retains top spot in Gartner's Magic Quadrant for CMP
Supply Chain

Storyteq retains top spot in Gartner's Magic Quadrant for CMP

Storyteq retains its leadership in Gartner's Magic Quadrant for Content Marketing Platforms, empowering global brands like Heineken and M&S with AI-powered content optimisation.

By Catherine Knowles • 2 min read • Thu, 16th May 2024
Zitcha & Venvee to revolutionise in-store media measurement
Digital Signage

Zitcha & Venvee to revolutionise in-store media measurement

Zitcha teams up with Venvee to revolutionise in-store retail media measurement, offering advertisers a clearer view of campaign effectiveness and smarter investment insights.

By Sean Mitchell • 3 min read • Wed, 15th May 2024
Piwik PRO expands analytics offer to support SMEs' data needs
Data Analytics

Piwik PRO expands analytics offer to support SMEs' data needs

Piwik PRO broadens its privacy-compliant analytics suite, making it accessible for SMEs with new pricing and enhanced features to unlock value from their data.

By Sean Mitchell • 3 min read • Wed, 15th May 2024
Optimizely hailed as leader in Forrester Wave for B2B commerce
Marketing Technologies

Optimizely hailed as leader in Forrester Wave for B2B commerce

Optimizely stands out as the top digital experience platform in Forrester's Commerce Solutions for B2B, Q2 2024, highlighting unmatched testing and optimisation capabilities.

By Sean Mitchell • 2 min read • Tue, 14th May 2024
Andrew Swinand appointed new CEO of Inspired Thinking Group
Marketing Technologies

Andrew Swinand appointed new CEO of Inspired Thinking Group

Inspired Thinking Group (ITG) appoints Andrew Swinand as new Group CEO, aiming to expand its innovative content marketing solutions for global brands.

By Imee Dequito • 3 min read • Tue, 14th May 2024
Third reading of UK AI bill takes place in House of Lords
Digital Transformation

Third reading of UK AI bill takes place in House of Lords

The third reading of the UK AI bill took place in the House of Lords amid questions over its readiness following the EU AI Act's passing and with the AI Safety Summit on the horizon.

By Tom Raynel • 3 min read • Tue, 14th May 2024
SailGP to share LiveLineFX tech with other sports organisations
AR, VR & Metaverse

SailGP to share LiveLineFX tech with other sports organisations

SailGP is set to share its innovative LiveLineFX production system, designed for detailed understanding of yacht racing, with other sports organisations to enhance viewer experience.

By Sean Mitchell • 3 min read • Fri, 10th May 2024
TikTok to join content authenticity initiative in fight against deepfakes
EduTech

TikTok to join content authenticity initiative in fight against deepfakes

TikTok pioneers digital transparency by joining the Content Authenticity Initiative and Coalition for Content Provenance and Authenticity.

By Tom Raynel • 3 min read • Fri, 10th May 2024