Latest news - Page 19

Nexxen partners with Vevo to enhance CTV advertising, leveraging Nexxen’s SSP platform to expand Vevo’s programmatic ad capabilities across premium content.

Ascertus promotes Shona Petley to CFO, tasking her with strategic financial oversight as the document management firm bolsters its growth in the UK and Europe.

Canva unveils a refreshed brand system geared towards global workplaces, aiming to boost productivity and design capabilities.

Canva has acquired Leonardo.AI to enhance its AI content production capabilities. This move aims to integrate Leonardo's technology into Canva's design tools, benefiting 190 million users.

Kape Technologies appoints Ankit Khemka as new CMO to bolster its senior leadership and enhance its commitment to privacy and security technology.

The Martech Weekly has launched the second TMW 100 Innovation Awards, celebrating cutting-edge marketing technology. Entries close on 30 August 2024.

To excel in the booming SaaS market, resellers need to harness data, build customer-centric subscription models, and leverage automation to streamline operations.

Malicious ads are becoming hard to spot, warns Avast in its Q1/2024 Threat Report. Even legitimate platforms like YouTube are now targets for sophisticated malvertising schemes.

Despite economic uncertainties, 91% of global tech leaders and 87% of marketers are set to boost budgets in 2025, Forrester’s Planning Guides reveal.

Wildstone, Europe's outdoor media giant, expands into Australia, appointing Mitch Cook as Commercial Director and Amber Burbidge as Commercial Executive.

IDHL unveils a major rebrand, consolidating WMG, Ingenuity Digital, and others into one entity, aiming to drive growth through unified digital marketing efforts.

Fiverr acquires AutoDS to bolster its eCommerce capabilities, integrating thousands of dropshippers and expanding its market presence in website development and social media marketing.

Studio Rx leverages Adobe Firefly AI, cutting digital art production from months to 10 days, creating over 20 assets while preserving artistic integrity.

Adlumin appoints Vikram Ramesh as Chief Marketing Officer. Ramesh to lead global marketing amidst rapid growth, bringing expertise from Google, Mandiant, and Entrust.

As the EU AI Act takes effect, UK firms must quickly adapt to comply with new regulations, affecting sectors from technology to finance.

IntelligenceBank acquires Red Marker to bolster AI-driven marketing compliance, aiming to slash regulatory fines and speed time to market for global brands.

John Lewis introduces new retail media capabilities with Epsilon, empowering brands to craft adverts on johnlewis.com, enhancing customer engagement and sales.

Andiron marks its 10th year of elevating client visibility through disruptive communications, aiding purpose-driven tech firms with unique strategies.

TechDay is celebrating 18 years of growth, transforming from a small magazine to what is now a global digital powerhouse.

impact.com rolls out impact.com/advocate, a new referral marketing platform to foster brand-customer engagement through customised, automated referral programs.