Latest news - Page 16

UK B2B marketers face mounting pressure to justify campaign effectiveness, with over half reporting monthly scrutiny from C-suite executives, LinkedIn research reveals.

Adobe is celebrating 35 years of Photoshop with a new series featuring industry professionals, reflecting on its revolutionary impact since 1990.

Constant Contact continues to empower small businesses with tailored marketing solutions, leveraging AI to enhance efforts for over 500,000 customers globally.

Sitecore has unveiled over 250 enhancements to its digital experience platform, empowering marketers with AI capabilities for personalised content creation.

Kolsquare has launched a pioneering tool to measure the carbon footprint of influencer marketing, aiming to tackle the significant emissions of the burgeoning industry.

Ignition has appointed Bec Donnelly as Senior Vice President of People & Culture to drive its global expansion strategy and enhance team performance.

Regit and DBS Data have joined forces to revolutionise automotive marketing, leveraging extensive vehicle insights to deliver personalised campaigns and support EV adoption.

Netcore Cloud has appointed Nishant Arora as Senior Vice President of Marketing to bolster its global strategies and enhance demand generation efforts.

HubSpot and Canva have teamed up to enhance efficiency for small and medium-sized businesses by integrating Canva's design tools within HubSpot's platform.

In an era where speed and efficiency are paramount, banks must decide between building custom KYC systems or investing in advanced SaaS solutions to enhance client onboarding.

Markko has reported record growth, achieving annual recurring revenue of GBP £500,000 and supporting 15 live marketplaces amid rising demand for its platform.

A YouGov survey reveals growing dissatisfaction with customer service in the US and UK, as 69% of consumers blame outdated technology for their frustrations.

Valentine's Day spending in the UK surged by 69.2% in 2025, driven by a rise in budget-friendly gifting and a growing trend for locally crafted presents.

Research by Cirrus reveals long wait times and vague responses in UK customer service provoke discontent, with older customers demanding faster resolutions.

Amidst the celebrations of International Women's Day, experts underscore the crucial role of allyship in elevating women's success in business.

The UK government proposes banning ransomware payments by public sector bodies, yet experts warn that proactive data protection strategies are essential to combat cyber threats.

The ongoing retreat from diversity, equity, and inclusion initiatives threatens to hinder competitive advantage and revenue growth in various sectors.

Todd Bouman has been named CEO of Proto, succeeding founder David Nussbaum, as the firm looks to revolutionise hologram and spatial computing technologies.

Employers are increasingly turning to employment operating systems to streamline HR processes, reduce inefficiencies, and enhance workforce management across the globe.

UK vape stores are effectively using AgeAI technology to prevent around eight minors daily from purchasing vapes, mitigating £1,500 fines.