CMOtech UK - Technology news for CMOs & marketing decision-makers

Latest news - Page 97

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Is BYOD the final mile to Digital Transformation success?
Tue, 11th Jan 2022
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it training
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data analytics
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martech
The concept of bring your own device (BYOD) has skyrocketed in popularity as remote and hybrid working becomes the norm. However, security concerns remain.
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2022 will see the rise of digital twin marketplaces, report finds
Fri, 31st Dec 2021
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uc
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it in manufacturing
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Next year will see a US$4.6 billion global spend on industrial digital twins, according to a new whitepaper by ABI Research.
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Emmi gears up for global expansion following latest funding round
Wed, 29th Dec 2021
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data analytics
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fintech
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martech
Emmi, an Australian fintech specializing in carbon risk solutions, has raised $3.5m to support global expansion of its Global Carbon Efficiency Rating (GCER).
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Delivering a compelling customer experience in the digital age
Wed, 15th Dec 2021
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crm
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cx
Delivering a positive customer experience in the digital age starts with a modern website, or risk losing customers.
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Soul Machines and Microsoft partner to enhance AI solutions
Tue, 14th Dec 2021
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crm
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public cloud
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martech
Soul Machines signs five-year deal with Microsoft, using Azure technology to create personalised AI experiences. Opportunities for growth in service AI.
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How to keep data off the Dark Web, even though it’s growing darker
Thu, 9th Dec 2021
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malware
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data analytics
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martech
Let's delve deeper into a Dark Web investigation which discusses the rapid growth of Dark Web activity and suggests ways to protect an organisation's data.
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ICT expenditure the key to small business growth according to new Xero research
Mon, 6th Dec 2021
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data analytics
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fintech
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martech
New data by Xero reveals that higher ICT expenditure for small businesses leads to greater sales growth, with New Zealand outperforming the UK and Australia.
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How businesses can better adapt to meet the changing demands of customer experience
Wed, 1st Dec 2021
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crm
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uc
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data analytics
The pandemic has had a significant impact on customer experience in businesses, highlighting the need for digital transformation and personalised solutions.
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Board International Australia partners with Decision Inc. to enhance development strategies
Tue, 30th Nov 2021
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data analytics
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fintech
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martech
Decision-making platform provider Board International has announced a new partnership with data and analytics consultancy company Decision Inc. Australia.
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Five industrial robotics trends during times of digital transformation
Tue, 23rd Nov 2021
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robots
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data analytics
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digital transformation
Adaptability has become crucial for successful organisations in the face of uncertainty. Here are five robotics trends shaping the industrial sector in 2021.
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What is identity and access management and why is it so important?
Tue, 23rd Nov 2021
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data analytics
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martech
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casb
The importance of protecting digital identities in the face of increasing online fraud and breaches of personal data.
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Kiwi-owned cloud infrastructure critical to national prosperity, says new Catalyst Cloud CEO
Fri, 19th Nov 2021
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data analytics
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planning
Doug Dixon appointed new CEO for Catalyst Cloud, emphasizing importance of locally owned cloud providers in New Zealand.
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The metaverse poses 'terrifying dangers' - is it the new internet? Expert says yes
Tue, 9th Nov 2021
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uc
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data analytics
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martech
'Terrifying dangers' of the 'metaverse' need to be addressed now, warns academic. Future policing must be determined before it's too late.
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Game review: Hot Wheels Unleashed (Xbox Series X)
Wed, 20th Oct 2021
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saas
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gaming
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martech
Hot Wheels Unleashed is a fun arcade racer with a lot of replay value as you collect the 60+ cars digital versions of Hot Wheels cars included in the game.
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Auckland-based email signature firm Crossware sold to European CX firm eKomi
Mon, 4th Oct 2021
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cx
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martech
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email
New Zealand's Crossware, which creates email signatures for over 1 million users, has been acquired by Berlin-based eKomi.
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Why big data presents big opportunities for hoteliers today
Fri, 17th Sep 2021
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data analytics
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martech
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planning
Analytics assist hoteliers to harness their data to optimise the revenue performance of their entire property.
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80% of better performing companies more willing to collaborate with competitors
Mon, 6th Sep 2021
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crm
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cx
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martech
A new study reveals a sharp divide in the digital strategies of better-performing companies (leaders) versus followers.
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How to manage an increasingly complex business decision-making process
Fri, 3rd Sep 2021
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data analytics
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martech
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planning
Basing strategic decisions on old data can result in disappointing results and sluggish performance, writes BOARD regional sales manager Siobhan Mahoney.
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Three key areas of modern digital experiences that organisations need to keep an eye on
Fri, 27th Aug 2021
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crm
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cx
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martech
Digital technologies drive personalised experiences and operational efficiencies. Organisations must adapt to engage customers and employees.
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77% of consumers will share data if their service is more personalised - Freshworks report
Wed, 25th Aug 2021
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crm
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martech
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digital marketing
Despite calls for better data privacy amongst businesses and their customers, it doesn’t mean that the data sharing game is over.