Adobe Experience Cloud stories
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Adobe launches Content Hub integrated with Experience Manager
Fri, 28th Jun 2024
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ecm
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martech
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cms
Adobe unveils Adobe Content Hub with Adobe Experience Manager Assets integration, promising enhanced asset management, optimisation, and generative AI capabilities for brands.
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Adobe introduces AEP AI Assistant to boost enterprise productivity
Fri, 7th Jun 2024
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martech
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cx
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data privacy
Adobe has launched the AEP AI Assistant, offering generative AI capabilities to enhance productivity in enterprise software applications, with broad integration across Adobe Experience Cloud.
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Australia, NZ brands scoop Adobe Experience Maker Awards
Wed, 27th Mar 2024
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data analytics
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digital transformation
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cx
Aussie and Kiwi companies lauded at the Adobe Experience Maker awards for their digital innovation, securing three major accolades.
![Story image](../../../../../uploads/story/2024/03/27/preview_img-aHSEOKkUp0lvEj76djwJ2wmo.webp)
Adobe enhances Experience Cloud for optimised customer engagement
Wed, 27th Mar 2024
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cx
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martech
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ai
Adobe boosts its Experience Cloud line with enhanced functionalities, empowering brands to optimise customer engagement through data-unified, personalised cross-channel journeys.
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Adobe & Microsoft unveil AI-powered tools for marketers
Wed, 27th Mar 2024
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martech
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ai
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productivity
Adobe and Microsoft have unveiled a groundbreaking partnership to boost marketers' efficiency, merging Adobe Experience Cloud with Microsoft Copilot for a next-level AI-powered work experience.
![Story image](../../../../../uploads/story/2024/03/27/preview_img-KPqpKTPOnH3ZDgSytfHyypR4.webp)
Adobe unveils AI advancements for centralised customer data
Wed, 27th Mar 2024
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martech
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cdp
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ai
Adobe boosts its Experience Cloud through an AI assistant and additional features, enabling businesses to centralise and extract value from customer data.
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Adobe unveils AI innovations to transform content supply chain
Wed, 27th Mar 2024
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martech
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ai
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pfizer
Adobe debuts AI-driven innovations to enhance content supply chain, streamlining end-to-end business processes and delivering personalised customer experiences.
![Story image](../../../../../uploads/story/2024/03/26/preview_img-faGIezC7moUidKBelEcolQPk.webp)
Adobe & Henkel extend partnership for AI-driven automation
Tue, 26th Mar 2024
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martech
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cdp
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ai
Adobe enhances Henkel's customer engagement with AI-driven automation and uses Adobe Firefly and Adobe Experience Cloud to augment personalised content.
![Story image](../../../../../uploads/story/2023/12/13/preview_img-0OSfvHfMrkTWdDKlx8iHGvOh.webp)
Adobe announces Spectrum 2 for intuitive, inclusive cross-platform design
Wed, 13th Dec 2023
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martech
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ai
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ar, vr & metaverse
Adobe introduces Spectrum 2, aiming to offer a more intuitive, inclusive, and enjoyable cross-platform design experience.
![Story image](../../../../../uploads/story/2023/09/15/preview_GettyImages-1496657038.webp)
Adobe Express with Firefly integration now commercially available
Fri, 15th Sep 2023
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martech
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ai
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adobe experience cloud
Adobe Express is the AI-first, all-in-one creativity app that makes it fast, easy and fun for any user to design and share standout content.
![Story image](../../../../../uploads/story/2023/09/15/preview_GettyImages-1418475382.webp)
Adobe unveils new end-to-end enterprise solution GenStudio
Fri, 15th Sep 2023
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rpa
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martech
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ai
Adobe GenStudio combines content ideation, creation, production and activation with generative AI in a simple-to-use interface.
![Story image](../../../../../uploads/story/2023/06/13/preview_GettyImages-1249408894.webp)
Adobe leverages generative AI with latest Experience Cloud announcements
Tue, 13th Jun 2023
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data analytics
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martech
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cdp
The new Sensei GenAI services will fundamentally transform the ways brands connect with their customers and how they use Adobes enterprise applications.
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General Motors to utilise Adobe's Experience Cloud
Fri, 24th Mar 2023
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data analytics
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martech
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cartech
General Motors (GM) will use Adobe’s Experience Cloud to deliver one-to-one personalised interactions at scale for millions of its customers.
![Story image](../../../../../uploads/story/2023/03/24/preview_GettyImages-1169660408.webp)
Adobe brings generative AI capabilities to its Experience Cloud
Fri, 24th Mar 2023
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martech
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ai
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adobe experience cloud
Adobe says Sensei GenAI will act as a co-pilot to help marketers and other customer experience teams increase their productivity.
![Story image](../../../../../uploads/story/2023/03/24/preview_GettyImages-1453972435.webp)
Adobe announces new Product Analytics in Experience Cloud
Fri, 24th Mar 2023
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data analytics
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martech
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adobe
The new application reimagines the product analytics category by unifying customer journey insights across marketing and product.
![Story image](../../../../../uploads/story/2023/03/23/preview_GettyImages-1277731041.webp)
Adobe unveils world’s first content supply chain solution
Thu, 23rd Mar 2023
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martech
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cx
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rpa
Connecting Adobe Experience Cloud with Adobe Creative Cloud, the end-to-end solution, empowers brands to plan, produce, and deliver more content in less time.
![Story image](../../../../../uploads/story/2022/11/25/preview_GettyImages-1360521209.webp)
Techcombank partners with Adobe to hyper-personalize banking
Fri, 25th Nov 2022
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digital transformation
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fintechs
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martech
Techcombank's partnership with Adobe will make it the first bank in Vietnam to deliver hyper-personalized banking experiences to customers in real-time.
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Adobe Express reaches over 43 million students and teachers
Wed, 19th Oct 2022
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edutech
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martech
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cloud services
Adobe Express for Education reaches over 43 million K-12 students and teachers worldwide, becoming a preferred choice for many educational organizations.
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Adobe appoints Katrina Troughton as Vice President & Managing Director
Fri, 30th Sep 2022
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martech
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apac
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adobe
Adobe announced the appointment of Katrina Troughton as Vice President and Managing Director of Adobe Australia and New Zealand (ANZ).
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Adobe unveils Real-Time Customer Data Platform improvements
Thu, 17th Mar 2022
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crm
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data analytics
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cx
Adobe has announced improvements to its CDP, which include a range of capabilities that will allow businesses to maximise the value of their customer data.