CMOtech UK - Technology news for CMOs & marketing decision-makers

Creative Technologies stories - Page 28

Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.

With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
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Australian brands face boycotts if they don't address diversity in ads
Fri, 28th Jun 2019
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digital signage
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dei
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martech
Australian brands risk consumer boycotts if they fail to address diversity in their advertising, according to Adobe's latest survey.
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How brands can use Alexa to build customer engagement
Fri, 28th Jun 2019
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martech
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amazon
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adobe
Brands can leverage Alexa to enhance customer engagement by starting small and focusing on unique voice user experiences, says Amazon's Kate Buleigh.
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Govt shift to digital could save Australians up to 14 hours every year
Thu, 27th Jun 2019
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digital transformation
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martech
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government
If Australia’s government agencies invested in greater digital transformation, Australians could have as much as one day per year in extra time saved.
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Adobe Symposium unleashes innovations for the customer experience
Thu, 27th Jun 2019
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cx
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martech
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adobe
4000+ flock to Adobe Symposium in Sydney, exploring digital transformation and customer experience innovation.
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ANZ consumers expect a stellar customer experience, Adobe finds
Wed, 26th Jun 2019
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crm
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data analytics
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cx
Australians and New Zealanders demand top-tier, personalised customer experiences, with 79% seeking tailored interactions, Adobe's Experience Index reveals.
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ABBYY launches new tool to streamline customer onboarding
Fri, 21st Jun 2019
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cx
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martech
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ai
ABBYY has introduced Mobile Web Capture, an AI-enabled mobile technology that aids the onboarding process for new customers.
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OPPO woos photography lovers with a pop-up cam
Thu, 20th Jun 2019
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smartphones
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oppo
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photography
OPPO has launched its new Reno smartphone series in New Zealand, featuring a pop-up camera for photography enthusiasts, with prices up to NZD $1300.
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Adobe AI detects Photoshopped faces as war against fakes continues
Mon, 17th Jun 2019
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martech
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ai
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adobe
Adobe, in collaboration with UC Berkeley, unveils AI tech that identifies Photoshopped faces with 99% accuracy, intensifying the battle against digital fakery.
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Qualtrics grows market share in APJ
Wed, 12th Jun 2019
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crm
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cx
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martech
Qualtrics reaches milestone of 1,000 customers in Asia Pacific and Japan, solidifying its position in the region.
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Hands-on review: DJI Osmo Pocket
Wed, 5th Jun 2019
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gaming
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drones
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reviews
Famed for providing amazing drone photography equipment, DJI have adapted their gimbal and camera technology for mobile phone users.
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Photo gallery: Inside Lenovo Accelerate 2019
Fri, 31st May 2019
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datacentre infrastructure
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lenovo
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photo gallery
Lenovo Accelerate 2019 in Orlando unveiled groundbreaking tech like a foldable PC set to join the ThinkPad X1 family, and featured star-studded keynotes.
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Photo gallery: Revisit Citrix Synergy 2019
Wed, 29th May 2019
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virtualisation
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daas
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citrix
Surprise special guest Sonequa Martin-Green of Star Trek: Discovery and The Walking Dead officially opened the conference.
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Yoobee Colleges becomes largest independent IT and creative college in NZ
Wed, 29th May 2019
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edutech
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yoobee
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creative technologies
Five design and arts colleges have been incorporated to create New Zealand’s largest independent specialised creative and IT college.
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Adobe Premiere Rush gets optimised for Samsung devices
Tue, 28th May 2019
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martech
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digital entertainment
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samsung
Adobe Premiere Rush is now optimised for Samsung Galaxy devices, featuring enhanced GPU performance, HDR10+ support, and seamless video editing on the go.
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Study: 'Inclusive design' key to serving customer diversity
Wed, 22nd May 2019
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martech
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microsoft
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pwc
A new study highlights inclusive design as essential for businesses to serve diverse customer needs, potentially boosting audiences and revenues fourfold.
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D-Link hooks up with Alexa and Assistant with new smart camera
Mon, 20th May 2019
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smart home
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google
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d-link
D-Link launches its new DCS-8600LH outdoor camera with voice control support via Amazon Alexa and Google Assistant, enhancing smart home capabilities.
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Adobe & Software AG transform customer experience management
Fri, 17th May 2019
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crm
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cx
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martech
Adobe and Software AG have announced a partnership that will help businesses transform their customer experience management.
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DJI launches Osmo Action - a handheld action cam with a difference
Thu, 16th May 2019
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drones
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gadgets
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dji
Hold on to your skis, snowboards, or your camera-mounted stunt cars, because DJI has launched Osmo Action camera.
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Adobe & Amazon: Making merchants' stores a lot more powerful
Wed, 15th May 2019
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martech
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commerce systems
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amazon
Adobe Magento Commerce offers Amazon sellers a streamlined, integrated platform for both Amazon and own stores.
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Hands-on review: The beauty of Adobe Premiere Rush
Thu, 9th May 2019
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gaming
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martech
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reviews
A good photographer will tell you that you need to follow the four main principles; lighting, lighting, lighting and lighting.