CMOtech UK - Technology news for CMOs & marketing decision-makers
United Kingdom

Data Strategy Stories

UK Stories

Data Strategy stories

Global Stories

Data Strategy stories

Emergn launches AI advisory for measurable returns
Digital Transformation

Emergn launches AI advisory for measurable returns

Large firms are being pushed to prove AI returns after most enterprise pilots fail to deliver measurable investment gains.

By Sean Mitchell • 4 min read • Yesterday
Financial firms lag on AI-ready storage, study says
Hybrid Cloud

Financial firms lag on AI-ready storage, study says

Only 10% of banks and asset managers are prioritising AI-ready storage, leaving many to tackle compliance and rising data costs first.

By Karen Joy Bacudo • 4 min read • Yesterday
Australian retailers face delivery gap as costs rise
Data Analytics

Australian retailers face delivery gap as costs rise

Rising fees and longer free-shipping thresholds are widening the gap between what Australian shoppers want and what retailers promise at checkout.

By Joseph Gabriel Lagonsin • 5 min read • Yesterday
Financial firms prioritise data growth over AI-ready storage
Data Analytics

Financial firms prioritise data growth over AI-ready storage

Cost pressures are keeping banks focused on storage basics, with just 10% of firms ranking AI-ready platforms as a top priority.

By Joseph Gabriel Lagonsin • 4 min read • Yesterday
Syniti wins Syensqo data overhaul deal after Solvay split
Digital Transformation

Syniti wins Syensqo data overhaul deal after Solvay split

The deal will help the chemicals group cut migration errors as it consolidates fragmented systems into a single SAP S/4HANA platform.

By Joseph Gabriel Lagonsin • 4 min read • 3 days ago
Anthropic says Claude automates 95% of analytics queries
Data Analytics

Anthropic says Claude automates 95% of analytics queries

Routine analytics work is being shifted from data scientists as Anthropic says Claude now handles most queries with about 95% accuracy overall.

By Mark Tarre • 5 min read • Last week
Snowflake launches CoWork & Cortex Training AI tools
Software-as-a-Service

Snowflake launches CoWork & Cortex Training AI tools

The upgrade aims to let employees query data and automate tasks in one governed system, as Snowflake deepens its AI push.

By Mark Tarre • 5 min read • Last week
Snowflake boosts governed data for AI with Iceberg
Data Protection

Snowflake boosts governed data for AI with Iceberg

Customers will be able to query live data across systems with less duplication, as Snowflake expands governance for AI workloads and Iceberg tables.

By Mark Tarre • 5 min read • Last week
Qlik & Starburst join forces on enterprise AI data
Hybrid Cloud

Qlik & Starburst join forces on enterprise AI data

It could help enterprises avoid costly replatforming, as the firms link governed data access with AI tools across distributed systems.

By Mark Tarre • 4 min read • Last week
Navigating data challenges in China's E-commerce market
Customer Relationship Management

Navigating data challenges in China's E-commerce market

Brands risk blind spots and sanctions in China as fragmented platforms and tighter rules make customer data harder to use and move.

By Edmund Ng • 5 min read • Last week
CFOs risk falling behind without scalable AI strategy
Digital Transformation

CFOs risk falling behind without scalable AI strategy

Many finance chiefs are still treating AI as isolated pilots, leaving stronger returns for firms that build it into one operating system.

By Mark Tarre • 4 min read • Last month
Why data governance is a core IT responsibility in the AI era
Data Protection

Why data governance is a core IT responsibility in the AI era

Poor data oversight now risks unreliable AI outputs, as unstructured information and weak lineage can undermine automation at scale.

By Bobby Joseph • 6 min read • Last month
Client pressure drives law firms' AI investment choices
Digital Transformation

Client pressure drives law firms' AI investment choices

Law firms are being pressed to justify AI spending as clients increasingly demand proof the technology improves service, efficiency and pricing.

By Sean Mitchell • 4 min read • Last month

Stories from Other Regions

Data Strategy stories

Melbourne council adopts Databricks for AI data platform
Smart Cities

Melbourne council adopts Databricks for AI data platform

Manual data wrangling at the City of Melbourne is being replaced by a single AI platform supporting more than 700 datasets and 40 use cases.

By Sofiah Nichole Salivio • 3 min read • Last week
Cellhub launches 5G grocery connectivity programme
Unified Communications

Cellhub launches 5G grocery connectivity programme

Stable store links could help grocers curb outages, prioritise tills and gather data across sites as Cellhub rolls out a 5G managed service.

By Sean Mitchell • 5 min read • Last week
Corinium to host three data and AI conferences in Melbourne
Data Protection

Corinium to host three data and AI conferences in Melbourne

More than 700 executives will gather as Australian firms face pressure to prove AI spending delivers results and tighter governance.

By Joseph Gabriel Lagonsin • 3 min read • Last month
Indian firms urged to turn AI pilots into real value
Digital Transformation

Indian firms urged to turn AI pilots into real value

Despite widespread adoption, most Indian enterprises still struggle to turn AI pilots into measurable gains because of data, governance and skills gaps.

By Sean Mitchell • 4 min read • Last month