Digital Engagement stories

TCL tops Winter Olympics sponsor surge in UK, driving a 30% jump in open-internet engagement, ahead of Deloitte and Omega.

Global distributors, steering USD $180 billion in tech sales, are recasting how cloud and AI reach customers via platforms and new partners.

Six Nations in-game ads boost online engagement for Samsung and Virgin Atlantic but trigger heavy social media backlash from rugby fans.

Akeneo launches an AI‑driven Winter Release to power “agentic commerce”, speeding product data from enrichment to activation for AI buyers.

Infobip named a growth and innovation leader in Frost & Sullivan's latest CPaaS report, praised for cross-channel AI-driven communications.

Banks are turning apps and accounts into ad space, with SAS tipping media networks to lift non-interest income by up to 30% within two years.

AI is transforming loyalty from points to real-time, personalised journeys as super apps and agentic engagement engines rapidly take hold.

Retail brands will send a record 3.9 billion messages in the 2025 shopping season, up 15%, as AI and richer digital channels boost customer engagement.

Progress Software unveils Agentic RAG for Sitefinity, enabling AI-driven dynamic web content tailored to each visitor's context and intent.

Waracle has secured a multi-million-pound deal with People's Partnership to enhance digital pension services for over seven million members until 2027.

Paysafe and Endava have joined forces in a multi-year partnership to revolutionise global digital payments using AI-driven technologies and expert services.

Optimizely One platform delivers a 446% ROI and USD $7.1 million in benefits over three years, quickly boosting revenue and productivity for businesses.

Six Nations Rugby partners with Capgemini to enhance fan experience using AI and digital tech across tournaments through to 2029.

Consilium Software has launched new AI-powered apps for Webex Contact Centre, enhancing quality management and voice automation across North America and Asia Pacific.

Granicus appoints Karthik Anbalagan as General Manager of Emerging Technologies to lead AI innovation for government public sector engagement and services.

Forter launches new tools to help retailers track and manage rising agentic AI traffic, boosting fraud detection and enhancing eCommerce security.

UK summer travel surges as online sales rise 7% and cross-border gifting jumps 138%, driven by growing mobile shopping and digital engagement.

Spain leads global fast fashion, with 91.5% market share as Europe dominates, despite environmental concerns, reveals study by Kaiia.

Prime Day in Australia gains momentum as shoppers seek bargains amid rising living costs, with retailers leveraging discounts and omnichannel strategies for growth.

NorthEdge has invested in Newcastle's Oak Engage to boost growth of its employee engagement software, serving clients like NatWest and Aldi.