CMOtech UK - Technology news for CMOs & marketing decision-makers

Digital Experience (DX) stories

Shantanu

Adobe chief Shantanu Narayen to step down amid AI shift

2 days ago
#
saas
#
digital transformation
#
martech
Adobe boss Shantanu Narayen to step down as chief executive after 18 years, staying on as chair while the group navigates the AI era.
Ai driven contact center control room analytics dashboards team

Qualtrics named Leader in Gartner Voice of Customer

Last week
#
uc
#
data analytics
#
digital transformation
Qualtrics named Leader in Gartner Voice of the Customer report, topping rivals for execution and vision as AI reshapes CX platforms.
Pell1 d3a0530 1 copy 2

Elastic says AI search & context now decide customer loyalty

Last week
#
hybrid cloud
#
data analytics
#
digital transformation
Elastic argues that in an AI-obsessed market, robust search across messy data is the real foundation of trustworthy, profitable experiences.
Modern office home desk zero trust ai network shield illustration

TCS, Zscaler expand partnership with AI workspace suite

This month
#
firewalls
#
digital transformation
#
network security
TCS and Zscaler launch an AI-powered zero trust workspace platform blending security, observability and experience analytics for enterprises.
Moody european office ai robot cyberattack broken network cables

AI-first firms face slower cyber recovery & higher costs

Last month
#
firewalls
#
ddos
#
data protection
AI-first firms take months longer to recover from cyber attacks and face sharply higher breach and scraping costs, Fastly research warns.
Golden award stage with screens showcasing global digital excellence

Kentico reveals Site of the Year 2025 award winners

Last month
#
saas
#
edutech
#
manufacturing
Kentico crowns global winners of its Site of the Year 2025 awards, spotlighting standout Xperience-powered digital projects across sectors.
It ops control room root cause analysis cloud alert dashboard

ManageEngine adds causal AI to boost Site24x7 AIOps

Last month
#
devops
#
hybrid cloud
#
rpa
ManageEngine injects causal and autonomous AI into Site24x7 to cut alert noise, speed root-cause analysis and automate incident remediation.
Lee adams ceo cantarus speaking at memberwise

Umbraco leads UK membership bodies' digital spending

Last month
#
crm
#
digital transformation
#
ecm
Umbraco dominates as UK membership organisations boost digital spend, with the biggest 100 bodies investing GBP £250 million a year.
Ai powered cms content optimisation office team analytics scene

Conductor AI tools embedded in Acquia CMS workflows

Last month
#
ecm
#
martech
#
partner programmes
Conductor's AI content tools will be embedded directly into Acquia CMS, moving optimisation into the authoring workflow for enterprise teams.
It ops command center automated incident triage hybrid cloud

ManageEngine boosts Site24x7 with causal, agentic AI

Last month
#
hybrid cloud
#
data analytics
#
cx
ManageEngine adds causal intelligence and AI agents to Site24x7, promising faster incident triage and automated remediation for hybrid IT ops.
Stressed digital marketer ai referrals vs falling traffic analytics

AI referrals surge as web traffic falls & costs rise

Last month
#
data analytics
#
cx
#
martech
AI-referred traffic has surged 632% despite overall web visits slipping and rising acquisition costs squeezing digital marketing returns.
Jim gargan

Data gaps stall AI scale-up despite strong AIOps gains

Last month
#
uc
#
firewalls
#
hybrid cloud
Financial firms reap strong AIOps returns but poor data quality and fragmented tools are stalling the leap from pilots to scaled AI.
Isometric glass quadrant chart with ai analytics automation trophy

Optimizely named a Leader in 2026 Gartner Quadrant

Last month
#
devops
#
data analytics
#
cx
Optimizely secures Leader spot in Gartner's 2026 Magic Quadrant for Personalization Engines, underscoring AI-led, warehouse-first strategy.
Umbraco launches compose to save developers time

Umbraco debuts Compose for GraphQL-first data integration

Last month
#
saas
#
digital transformation
#
ecm
Umbraco launches Compose, a GraphQL-first SaaS to standardise data flows across composable digital experience and eCommerce stacks.
Modern us ops center ai cloud monitoring multicloud wall screens

Dynatrace unveils agentic AI push with new platform tools

Fri, 30th Jan 2026
#
devops
#
hybrid cloud
#
digital transformation
Dynatrace launches Intelligence platform with agentic AI, deeper cloud hooks and next-gen RUM to tackle escalating data and ops complexity.
Steve tack

Dynatrace boosts RUM & DevX for AI‑driven observability

Fri, 30th Jan 2026
#
devops
#
cx
#
martech
Dynatrace unifies real user monitoring, AI tracing and developer tools on one platform to streamline cloud-native, AI-assisted software delivery.
Tangled multichannel customer journey frustration overflowing data

A CX Measurement Gap That Has Been Circling for Years

Thu, 29th Jan 2026
#
cx
#
martech
#
omnichannel
CX leaders are drowning in data yet missing early friction, as outdated metrics fail to reveal hidden effort across complex journeys.
Umbraco

Umbraco secures ISO 27001 certification for CMS arm

Wed, 28th Jan 2026
#
data protection
#
ecm
#
martech
Umbraco's product arm wins ISO 27001/IEC:2022 certification, boosting security credentials for its open-source .NET CMS and partners.
Msp operations center dashboards it manager hybrid endpoints

ControlUp unveils multi-tenant DEX platform for MSPs

Fri, 23rd Jan 2026
#
mdm
#
cx
#
martech
ControlUp has launched a multi-tenant digital experience platform and partner programme to help MSPs automate IT, boost CX and grow revenue.
Developer dashboard with charts and ai chat monitoring vector scene

New Relic unveils monitoring for ChatGPT i-frame apps

Fri, 23rd Jan 2026
#
saas
#
devops
#
apm
New Relic debuts observability tools for ChatGPT-embedded apps, tackling i-frame blind spots with telemetry, session replay and UX analytics.