CMOtech UK - Technology news for CMOs & marketing decision-makers

Digital Media stories

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CDN market to hit USD $42.89bn as edge demand surges

2 days ago
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digital media
Global CDN spending is forecast to soar from USD $27.25bn in 2025 to USD $42.89bn by 2030, driven by edge demand and performance pressure.
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Splashtop unveils AI-powered codec for 4K remote work

Last week
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digital media
Splashtop has introduced an AI-driven codec promising smoother 4K remote work, higher frame rates and lower bandwidth use for media teams.
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Brightcove maps 2026 AI roadmap & Video Cloud revamp

Last week
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digital media
Brightcove maps 2026 AI push and major UX overhaul, promising faster innovation, richer accessibility tools and smoother video operations.
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Adobe offers unlimited Firefly AI generations to users

Last week
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digital media
Adobe is offering eligible Firefly subscribers unlimited AI image and video generations across web, mobile and Boards until 16 March.
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Deloitte forecasts AI, data centres & media shifts by 2026

Last month
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digital media
Deloitte predicts agentic AI boom, surging data centre and sovereign compute spend, and fast-shifting media habits by 2026.
Henry stoever

Azzet appoints Henry Stoever to board for global push

Last month
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digital media
Azzet names governance veteran Henry Stoever to its board as it accelerates the global rollout of its premium asset marketplace.
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Nine deepens Mantis ad tech deal with app expansion

Last month
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digital media
Nine expands its Mantis ad tech tie-up to apps, promising safer contextual ads, more premium inventory and Olympics-ready controls.
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Adobe expands Firefly Foundry AI with major film deals

Last month
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digital media
Adobe broadens Firefly Foundry with major Hollywood deals, pitching brand-safe generative AI tools for film, TV and immersive content.
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Coegi names Chris Kotyck EVP to drive North America growth

Last month
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digital media
Coegi appoints Chris Kotyck EVP of Digital Operations to scale programmatic and social media services across North America from Canada.
Adobe

Adobe adds AI tools to Acrobat for slides & podcasts

Last month
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digital media
Adobe folds new generative AI into Acrobat Studio, auto-making slide decks, chat-edited PDFs and podcast-style summaries from documents.
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YouTube sets 2026 agenda on creators, kids & AI tools

Last month
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digital media
YouTube sets 2026 agenda with tougher child safety tools, bigger creator payouts and expanded AI across production and viewing.
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First Media backs MMC to widen media-for-equity reach

Last month
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digital media
First Media joins MMC as an LP, boosting the venture fund’s media-for-equity firepower with wider digital, social and TV ad reach for start-ups.
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Adobe boosts AI video tools & unveils USD $10m fund

Last month
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digital media
Adobe unveils expanded AI video tools for Premiere and After Effects and pledges USD $10m in new Film & TV Fund grants for creators.
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Layercake expands Streamcake media platform on OCI

Last month
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digital media
Layercake’s Streamcake media orchestration platform is now available on Oracle Cloud Infrastructure, targeting broadcast and streaming workflows.
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VIOOH & Dolphin expand US programmatic DOOH access

Last month
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digital media
VIOOH partners with Dolphin to offer programmatic access to over 5,000 US digital out-of-home screens, reaching 50m monthly impressions.
Smartphone banking app ads over traditional bank building scene

Banks tap ‘financial media networks’ for ad revenues

Last month
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digital media
Banks are turning apps and accounts into ad space, with SAS tipping media networks to lift non-interest income by up to 30% within two years.
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Hybrid AI set to become core creative infrastructure by 2026

Last month
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digital media
Hybrid AI will shift from experimental tool to core creative infrastructure by 2026, reshaping how major brands produce content worldwide.
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Yahoo rolls out Agentic AI tools across global DSP

Last month
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digital media
Yahoo embeds Agentic AI across its global DSP, letting advertisers plug in their own models to automate planning, buying and optimisation.
Integral ad science hires melissa furze to lead ai push

Integral Ad Science hires Melissa Furze to lead AI push

Last month
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digital media
Integral Ad Science taps former LinkedIn leader Melissa Furze as Head of Data Science to steer an AI-first strategy in ad verification.
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Zen Internet sees record traffic growth driven by sport

Last month
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digital media
Zen Internet’s UK network traffic jumped 21% in 2025, with repeated record peaks driven by live football and heavier daily streaming use.