CMOtech UK - Technology news for CMOs & marketing decision-makers

Latest news - Page 23

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UK firms ekko & Primis pioneer sustainability in consumer journey
Tue, 19th Mar 2024
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cx
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martech
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ecommerce
UK fintech ekko partners with customer experience provider Primis to enhance post-purchase sustainability, harnessing technology to heighten consumers' awareness of their purchasing impact on the environment.
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Adobe integrates Firefly AI into Substance 3D for game devs
Tue, 19th Mar 2024
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martech
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genai
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ai
Adobe introduces Firefly-powered generative AI features into its Substance 3D design platform, enhancing efficiency and creative potential for game developers and VFX professionals.
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NVIDIA boosts Omniverse digital twins with Apple Vision Pro integration
Tue, 19th Mar 2024
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uc
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digital twins
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personal computing devices
NVIDIA integrates its Omniverse digital twin platform with Apple Vision Pro, unveiling a groundbreaking software framework that enables real-time 3D streaming of industrial digital twins, transforming spatial computing experiences.
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NVIDIA unveils enterprise-grade AI microservices for custom applications
Tue, 19th Mar 2024
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robots
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network infrastructure
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hyperscale
NVIDIA unveils an extensive array of enterprise-grade generative AI microservices, allowing businesses to develop and distribute custom applications while retaining full intellectual property ownership.
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NVIDIA AI Enterprise software catapults business operations forward
Tue, 19th Mar 2024
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devops
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apm
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ai
NVIDIA unveils AI Enterprise 5.0, a new suite of software tools designed to streamline the integration of artificial intelligence into business operations, with high-profile users like Uber already recording positive experiences.
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Stale & cloned data hindering generative AI adoption
Tue, 19th Mar 2024
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genai
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ai
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ai models
Despite viewing generative AI as a competitive edge, only 9% of business leaders have fully implemented it, hampered by stagnant and duplicated data.
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Ardonagh Advisory integrates Mendix to speed up digital projects
Tue, 19th Mar 2024
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digital transformation
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cx
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martech
Ardonagh Advisory adopts Mendix's low-code platform, aiming to quicken digital projects and refine customer experiences six times faster than traditional development.
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Anthropic unveils Claude 3 AI models with boosted intelligence & speed
Mon, 18th Mar 2024
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genai
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ai
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ai models
Anthropic unveils Claude 3, new AI models offering a blend of improved intelligence, speed, and affordability, with the range including a global-leading product and translation capabilities.
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Adjust launches Google Play Games integration for PC analytics
Fri, 15th Mar 2024
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gaming
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digital entertainment
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software development
Adjust integrates with Google Play Games on PC to boost metrics efficiency for mobile gaming app developers, using Google's Play Install Referrer API to directly attribute installs to PC campaigns.
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PPDS & Oracle Red Bull Racing redefine team collaboration with 4K displays
Fri, 15th Mar 2024
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digital entertainment
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hybrid & remote work
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collaboration
Philips and Oracle Red Bull Racing (ORBR) join forces to revolutionise marketing team collaboration with installation of 13 interactive 4K displays at the MK7 headquarters in Milton Keynes, UK.
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EU takes lead with revolutionary Artificial Intelligence Act
Fri, 15th Mar 2024
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risk & compliance
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ai
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safety
Evolving AI Act positions EU at the helm of a comprehensive framework, pioneering guidelines for worldwide AI development, setting the pace for innovation.
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EU pioneers global regulation of artificial intelligence sector
Fri, 15th Mar 2024
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data privacy
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ai
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digital divide
The EU inaugurates the global first AI Act aiming to mitigate potential risks of AI technologies and establish a human-centric regulatory framework, prompting other regions to catch up.
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OutSystems unveils AI Agent Builder to simplify generative AI integration
Thu, 14th Mar 2024
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digital transformation
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low-code
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genai
OutSystems has unveiled AI Agent Builder, a new solution aiding IT experts to integrate generative AI applications into their digital transformation plans, while ensuring adherence to standardisation and security protocols.
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Semarchy reports 50% revenue growth in EMEA, posing competition to industry giants
Thu, 14th Mar 2024
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martech
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cdp
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informatica
Semarchy, a French MDM solutions provider, reports a 50% annual revenue rise in its EMEA sector for 2023, due to robust investment in UK and Ireland operations, increasing competition with data management titans.
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Oracle shows new generative AI for Fusion Cloud Applications Suite
Thu, 14th Mar 2024
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cx
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martech
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hcm
Oracle debuts generative AI features designed to enhance decision-making and user experiences across its Fusion Cloud Applications Suite, showcased at Oracle CloudWorld London.
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UK government launches £1.5m campaign to boost tech sector
Thu, 14th Mar 2024
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ai
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global economy
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uk government
Tech Secretary Michelle Donelan announces a £1.5m government campaign to stimulate investment in UK science and technology startups.
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European consumers seek flexible return policies – study
Thu, 14th Mar 2024
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payment technologies
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inflation
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consumers
European consumers value flexible return policies and payment options, posing a potential trillion-dollar return cost to retailers by decade's end.
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Generative AI and the rise of ‘AI-nxiety’
Thu, 14th Mar 2024
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data analytics
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genai
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ai
'AI-nxiety' amongst tech professionals is prevalent, but generative AI presents an opportunity rather than a threat, potentially driving further innovation and efficiency within the industry.
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SAP Emarsys 2024 update boosts AI-driven, omnichannel campaigns
Thu, 14th Mar 2024
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datacentre infrastructure
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cx
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martech
SAP Emarsys reveals upgrades to boost personalised customer engagement, testing LinkedIn integration and enhancing AI capabilities while focusing on Omnichannel Excellence, Marketer Intelligence, and a Composable, Extensible Platform.
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AI platform boosts VC funding chances for women of colour founders
Thu, 14th Mar 2024
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accelerator
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technology funding
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venture capital
R/GA EMEA and Founderland have launched PAM, an AI-powered platform, to help women of colour founders secure venture capital (VC) funding, addressing the stark disparity in the industry.