CMOtech UK - Technology news for CMOs & marketing decision-makers

Latest news - Page 5

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Vistar & Spotzi team up to streamline cross-border OOH ads
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martech
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cdp
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digital advertising
Vistar Media partners with Spotzi to offer a unified platform for global out-of-home ad campaigns, streamlining audience targeting across multiple markets.
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Extreme Networks launches unified platform powered by AI agents
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firewalls
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network infrastructure
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digital transformation
Extreme Networks unveils Extreme Platform ONE, a unified AI-powered networking platform promising up to 90% workload reduction and streamlined operations.
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Amplitude unveils new tools to unify marketing & product data
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data analytics
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cx
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martech
Amplitude launches new enterprise tools unifying marketing and product data, offering marketers a comprehensive view to better optimise campaigns and customer journeys.
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Global survey finds marketers see gTLDs as branding boost
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martech
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partner programmes
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data privacy
A global ICANN survey finds most marketing leaders see strong branding potential in gTLDs, though awareness and cost barriers remain ahead of 2026 application round.
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How South Africa is unlocking better customer experience for UK businesses
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digital transformation
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cx
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martech
South Africa's contact centres blend skilled agents and tech, helping UK firms enhance personalised, empathetic customer experiences amid rising digital demands.
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Marketers struggle to balance AI, creative personalisation
Last month
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martech
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personalisation
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cdp
A report reveals 30% of UK marketers struggle to balance AI with human creativity, while over half of consumers find AI-generated content impersonal.
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Marketers predict traditional SEO obsolete by 2026, survey finds
Last month
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martech
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personalisation
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cdp
A SALESmanago survey finds 73% of UK, Polish and Italian marketers expect traditional SEO to become obsolete by 2026 amid shifting consumer trends.
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AutoStore marks EMEA milestone with leadership change
Last month
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robots
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supply chain
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emea
AutoStore has appointed Frode S. Robberstad as EMEA President as it exceeds 1,100 system installations across 35 countries, boosting regional growth and automation.
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Stripe unveils AI payments model & stablecoin accounts amid growth
Last month
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fintech
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ai
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payment technologies
Stripe unveils AI-powered payments model and stablecoin accounts, enhancing fraud detection and global money management in 101 countries.
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New Zealand surpasses UK in per capita Australian wine demand
Last month
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exports
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australian economy
New Zealand leads per capita Australian wine consumption at 9.38 bottles yearly, with the UK and Denmark close behind in a AUD $7.2 billion export market.
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Charlie Oscar partners with Fluent to streamline marketing insights
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partner programmes
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genai
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ai
Charlie Oscar partners with Fluent to cut reporting time by 82% using generative AI, boosting marketing insights and freeing teams for strategic work.
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Nationwide wins Best Use of Customer Insight award
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data analytics
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digital transformation
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cx
Nationwide wins Best Use of Customer Insight at the Institute of Customer Service Awards 2025 for its work with Medallia and Kantar improving member experience.
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Consumer frustration, poor digital experiences on the rise
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cx
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martech
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digital engagement
91% of consumers faced frustrating digital issues last year, leading to revenue loss and loyalty decline, says Conviva's 2025 report.
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Young Shoppers Boost eCommerce Amid Delivery Woes
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saas
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cx
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martech
Younger shoppers under 35 boost online sales but face more delivery issues, with 79% reporting problems versus 66% across all ages, says Descartes study.
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Green skills gap limits UK youth access to growing green jobs
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dei
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cleantech
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sustainability
UK youth show greater confidence in green skills than global peers, but a 200,000-worker shortfall threatens the rapidly growing net zero sector.
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Michael Campbell appointed Chief Product Officer at Hyland
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saas
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digital transformation
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cx
Hyland appoints Michael Campbell as Chief Product Officer to lead cloud, AI, and content management innovations, leveraging his 20+ years in enterprise software.
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UK consumers sceptical of AI's emotional skills in service roles
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cx
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martech
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ai
UK consumers remain sceptical about AI's ability to provide emotionally intelligent customer service, with only 55% believing it can recognise emotions.
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Hedra raises major funding boost to expand AI video platform
Last month
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digital entertainment
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ai
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ai models
Hedra secures USD $32M Series A funding led by Andreessen Horowitz to boost its AI video platform from creator economy to enterprise marketing.
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Report finds legacy tech & budgets hinder UK public sector AI
Last month
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uc
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data protection
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digital transformation
A report finds UK public sector hampered by legacy tech and budget limits, delaying AI adoption and digital transformation despite rising citizen expectations.
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Fivetran appoints Monica Ohara as Chief Marketing Officer
Last month
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saas
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cx
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martech
Fivetran appoints Monica Ohara as Chief Marketing Officer to spearhead global marketing and brand development, enhancing its data integration leadership.