CMOtech UK - Technology news for CMOs & marketing decision-makers

Trust stories - Page 2

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Unlocking the power of speech to humanise AI-driven customer experiences
Mon, 10th Feb 2025
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cx
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martech
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personalisation
Recent advancements in conversational AI are transforming customer experiences, as brands embrace AI to foster deeper relationships and enhance engagement.
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Applied Labs secures USD $4.2 million to boost AI solutions
Tue, 28th Jan 2025
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data analytics
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digital transformation
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ai
Applied Labs has secured USD $4.2 million in funding to enhance AI solutions, aiming to improve business operations and customer support reliability.
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Aussies wary of friendships with their bosses, survey finds
Thu, 23rd Jan 2025
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transparency
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millennials
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gen z
A recent survey reveals that 70% of Australians prefer keeping professional boundaries, with only 20% describing friendly ties with their bosses.
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Workers cautious about AI despite increased utilisation
Thu, 23rd Jan 2025
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saas
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ai
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agentic ai
A new study reveals that while 58% of workers in the US and UK are using agentic AI, concerns over its quality and emotional intelligence remain high.
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Zendesk exploit allows phishing scams, CloudSEK reports
Wed, 22nd Jan 2025
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endpoint protection
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phishing
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email security
CloudSEK's latest report reveals how cybercriminals exploit Zendesk's subdomain feature to create convincing phishing scams, risking brand trust and security.
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Teranode Group launched to lead blockchain innovation
Wed, 22nd Jan 2025
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martech
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physical security
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cisco
The Teranode Group has officially launched to spearhead blockchain innovation, uniting industry expertise to deliver scalable, cost-effective solutions.
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Responsible AI starts with transparency
Fri, 20th Dec 2024
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hyperscale
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dc
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data privacy
Enterprise AI is hampered by a lack of transparency, as firms struggle to trust models that don't explain their outcomes before competitors leap ahead.
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APDI consortium launched to tackle Asia-Pacific identity issues
Thu, 19th Dec 2024
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physical security
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genai
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ai
The Asia Pacific Digital Identity Consortium launched in Hakone, Japan, aiming to enhance digital identity solutions for 4.78 billion people across 36 nations.
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Ripple launches RLUSD stablecoin on major exchanges
Tue, 17th Dec 2024
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cryptocurrency
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blockchain
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transparency
Ripple has launched its stablecoin, Ripple USD (RLUSD), on major exchanges, aiming to enhance global payments with regulatory compliance and transparency.
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Loop acquires Wonderment to boost eCommerce operations
Mon, 16th Dec 2024
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data analytics
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cx
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martech
Loop has acquired Wonderment to improve eCommerce operations, offering Shopify merchants enhanced order tracking and returns management tools.
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Australian report shows shift to AI in customer service
Mon, 9th Dec 2024
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uc
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ai
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agentic ai
Kore.ai's latest reports reveal Australians are embracing AI in customer service, prioritising advanced technology over pay and valuing efficiency and accuracy.
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ExpressVPN launches dedicated IP service with privacy focus
Wed, 4th Dec 2024
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cloud security
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data privacy
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cloud services
ExpressVPN has launched its dedicated IP solution, providing users with unique static IPs while enhancing privacy and security in online activities.
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Creating seamless borrower journeys: The automation revolution in customer experience
Wed, 4th Dec 2024
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data analytics
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digital transformation
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cx
The lending sector is undergoing a transformation as automation enhances borrower journeys, enabling quicker decisions and personalised experiences like never before.
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Trust & AI in shopping: New Zealand consumers' views
Mon, 2nd Dec 2024
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martech
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cdp
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data privacy
Salesforce's report reveals New Zealand consumers are increasingly willing to embrace AI in shopping, despite a sharp decline in trust towards companies.
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AI's dual role in future cybersecurity: threat & ally
Thu, 28th Nov 2024
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malware
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firewalls
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data protection
As we approach 2025, experts warn that advancing AI could escalate cybercrime, necessitating a shift towards rigorous verification in security measures.
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The key to AI success in hospitality? Building trust
Wed, 27th Nov 2024
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data analytics
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cx
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martech
AI in hospitality is set to flourish, yet with 86% of Australians wary of data use, building trust is vital for success as operators embrace this technology.
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Palo Alto forecasts AI-driven cyber threats in APAC 2025
Wed, 27th Nov 2024
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firewalls
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data protection
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cloud security
Palo Alto Networks forecasts a pivotal 2025 for APAC cybersecurity, spotlighting AI integration and rising threats from deepfakes and quantum computing.
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WeAre8 unveils 'Flows' to enhance trust & conversation
Fri, 22nd Nov 2024
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social media
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trust
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weare8
WeAre8 has launched 'Flows', a new feature to promote healthier conversations and trust, using advanced verification technology for better news discernment.
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SUSE launches new AI platform for secure GenAI management
Fri, 22nd Nov 2024
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data protection
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physical security
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zero trust security
SUSE has launched SUSE AI, a platform aimed at helping businesses manage GenAI applications securely while tackling compliance challenges.
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New guidelines released for AI auditing by Cloud Security Alliance
Tue, 19th Nov 2024
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cloud security
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apm
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data privacy
The Cloud Security Alliance has unveiled new auditing guidelines for AI systems, emphasising a comprehensive approach that surpasses mere compliance.