CMOtech UK - Technology news for CMOs & marketing decision-makers

Trust stories - Page 8

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Trust essential for smart city concept’s success, says Axis
Wed, 8th Feb 2023
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smart cities
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data privacy
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data collection
Axis argues that success in smart city projects depends on earning citizens' trust in data collection, technology use and information privacy.
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DigiCert rolls out new comprehensive digital trust solution
Fri, 27th Jan 2023
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integration
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digicert
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trust
DigiCert releases Trust Lifecycle Manager, a comprehensive digital trust solution for certificate management and PKI services.
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Sophos discovers malicious code disabling security software
Fri, 23rd Dec 2022
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malware
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firewalls
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network security
Sophos has uncovered malicious code in multiple drivers with legitimate digital certificates, including a certificate from Microsoft.
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68% say trust the key factor when buying products - report
Thu, 22nd Dec 2022
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cx
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martech
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data privacy
Brand trust crucial for 68% of consumers, says Harvard Business Review report. Convenience, safety, and value also key factors.
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OECD adopts privacy safeguards while accessing personal data
Fri, 16th Dec 2022
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data privacy
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law enforcement
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digital economy
The agreement is on approaches to safeguarding the privacy and other freedoms when accessing personal data for national security and law enforcement purposes.
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Freshworks appoints new Chief Information Security Officer
Fri, 2nd Dec 2022
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cybersecurity
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freshworks
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software
Freshworks appoints Jason Loomis as CISO, bolstering its senior technical leadership in delivering fast, easy, and secure software solutions.
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Aussies set to leaves brands that fail to protect data
Thu, 17th Nov 2022
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opentext
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branding
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trust
New research reveals Australian consumers will walk away from a brand if they failed to protect their personal data.
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Consumers want brands and retailers fined for fake reviews
Thu, 10th Nov 2022
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online shopping
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technology gifts
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trust
Australian consumers want brands and retailers fined for fake reviews with many wanting a fine of more than 20% of the business’ total revenue.
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Contentsquare appoints Alex Llorens as Vice President of Sales
Fri, 14th Oct 2022
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saas
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singapore
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collaboration
Contentsquare has appointed Alex Llorens as its new Asia Pacific VP of Sales. Llorens will lead sales and champion expansion across the region.
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Vodafone appoints Mark Ellis as Head of ICT Products
Fri, 23rd Sep 2022
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advanced persistent threat protection
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cybersecurity
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mandiant
Mark Ellis joins Vodafone NZ as Head of ICT Products, leaving his position at Mandiant/Google as a cybersecurity leader. #technews #Vodafone #cybersecurity.
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Report highlights gaps in trust between enterprises and consumers
Mon, 19th Sep 2022
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digital transformation
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cybersecurity
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isaca
ISACA defines digital trust as the confidence in the integrity of relationships, interactions and transactions among providers and consumers.
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WP Engine appoints Sachin Puri as Senior Vice President & Chief Marketing Officer
Fri, 16th Sep 2022
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data science
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casb
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developers
WP Engine appoints Sachin Puri as SVP and CMO, responsible for global marketing strategy and brand as the company launches new products.
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Special report: Okta provides insights around Zero Trust adoption in APAC
Fri, 26th Aug 2022
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malware
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edge security
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cybersecurity
New research from Okta reveals that only 49% of APAC organisations have a Zero Trust Security initiative in place.
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Data protection: How SMEs can secure online consumers’ trust
Mon, 15th Aug 2022
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data privacy
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trust
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consumers
Consumers believe how a company treats their data reflects how they treat their customers, according to a new survey.
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Privacy, data ethics and the ‘seismic shift’ in consumer trust
Thu, 4th Aug 2022
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martech
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fintech
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market
Aussie consumers have low levels of trust for advertising, but will pay more to purchase from a trusted brand, a new report from Cheetah Digital reveals.
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Kaimera expands team with media experts
Fri, 29th Jul 2022
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trust
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roi
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transparency
Australian media company Kaimera has hired three experienced leaders in content creation, media negotiation and client relations to drive expansion.
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Future of work: How to build an intelligent and caring workplace
Fri, 29th Jul 2022
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network infrastructure
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hybrid & remote work
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wfh
Hybrid work has become the norm, but what are the long-term effects? Dell Technologies explores building an intelligent and caring workplace.
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APAC consumers worried about how brands use personal data - Adobe
Fri, 15th Jul 2022
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martech
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apac
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adobe
Adobe's latest study of more than 5000 APAC consumers and 900 senior business leaders reveals a strong correlation between brand trust and consumer behaviour.
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Cerby appoints Matthew (Matt) Chiodi as chief trust officer
Fri, 15th Jul 2022
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firewalls
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cloud security
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breach prevention
Matt Chiodi, ex-Palo Alto Networks CSO, joins Cerby as Chief Trust Officer to bolster platform security, privacy, and trust.
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Research finds Kiwis prefer real backdrops in video calls
Thu, 14th Jul 2022
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hybrid & remote work
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wfh
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nz
New research from Natural Paint Co. has found that 74% of Kiwis prefer seeing a natural background behind people during video meetings.