CMOtech UK - Technology news for CMOs & marketing decision-makers

Latest news - Page 12

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Raiffeisen Bank partners with Fivetran for data transformation
Wed, 17th Jul 2024
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digital transformation
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martech
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cdp
Raiffeisen Bank has partnered with Fivetran to transform its data infrastructure, enhancing real-time marketing across 11 countries in Central and Eastern Europe.
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UK businesses embrace Gen AI in procurement for efficiency gains
Tue, 16th Jul 2024
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digital transformation
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genai
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ai
Almost 25% of UK firms have adopted Generative AI in procurement, cutting manual tasks by 44%, reveals Ivalua research. Future efficiency gains are projected.
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Coveo report: UK shoppers demand better digital experiences
Tue, 16th Jul 2024
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data privacy
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search
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online shopping
UK shoppers demand superior digital experiences, says Coveo's CX Industry Report. Highlighting desires for AI-powered personalization, better search results, and data transparency.
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Adobe forecasts USD $14 billion online spend for Prime Day
Tue, 16th Jul 2024
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data analytics
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martech
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bnpl
Adobe projects a record-breaking USD $14 billion online spend for Prime Day, driven by significant discounts, mobile shopping, and BNPL services.
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Eagle Eye’s Jonathan Reeve weighs in on AI Appreciation Day
Mon, 15th Jul 2024
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martech
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personalisation
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cdp
Jonathan Reeve of Eagle Eye discusses the real-world impact of AI on business strategy and personalisation, emphasising the need for AI Appreciation Day.
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Calls intensify for AI integration in national curriculum
Mon, 15th Jul 2024
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edutech
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ai
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healthtech
Experts are calling for AI integration in the national curriculum, highlighting its necessity to prepare Generation Alpha for future digital landscapes.
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Unprepared executives face challenges with Google's cookie phase-out
Mon, 15th Jul 2024
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fintech
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martech
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financial systems
A staggering 97% of executives feel unprepared for Google’s phase-out of third-party cookies, with 86% citing inadequate personalisation capabilities, reveals a new Optimizely survey.
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Hexaware launches AI app for eCommerce product descriptions
Mon, 15th Jul 2024
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digital transformation
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cx
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martech
Hexaware’s new Gen AI App, now available on AWS Marketplace, helps e-commerce retailers automate product descriptions and boost customer engagement through AI.
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AI deepfake scams rise in health supplement fraud
Fri, 12th Jul 2024
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ai
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healthtech
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bitdefender
Bitdefender reports a surge in AI and deepfake tech use by fraudsters on social media, promoting fake health supplements and miracle cures, targeting millions globally.
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AI breakthroughs: Curing dementia, bringing back the dead
Fri, 12th Jul 2024
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ai
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healthtech
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ethics
Ever wanted to communicate with someone after they have passed? Well, one company is allowing people to do exactly that.
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Revealed: Samsung's Galaxy Z Fold6, Z Flip6 and Buds3 Pro
Thu, 11th Jul 2024
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gaming
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digital entertainment
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samsung
Samsung unveils Galaxy Z Fold6, Z Flip6, and Buds3 Pro in Paris, integrating advanced AI to elevate mobile productivity and customisation.
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Aleph Group expands global reach with Entravision acquisition
Wed, 10th Jul 2024
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edutech
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digital transformation
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payment technologies
Aleph Group has completed its acquisition of Entravision Global Partners, expanding its reach in over 140 countries and enhancing access to key digital platforms.
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Amperity partners with Microsoft to enhance AI-driven retail experiences
Mon, 8th Jul 2024
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cx
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martech
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cdp
Amperity and Microsoft have joined forces to enhance AI-driven customer experiences in retail. Their collaboration aims to boost customer loyalty and lifetime value through advanced data analytics and personalised omnichannel strategies.
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Labour landslide win prompts urgent digital transformation push
Mon, 8th Jul 2024
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digital transformation
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martech
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cdp
The Labour Party's landslide victory heralds a seismic shift in UK politics, with significant implications for the tech industry and digital transformation.
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New Labour government pledges investment in UK tech & cyber
Mon, 8th Jul 2024
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ai
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cybersecurity
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healthtech
The new Labour government’s tech and cyber policies may present both challenges and opportunities amid heightened economic and cyber threats.
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UK business leaders stressed by rapid tech changes, study finds
Mon, 8th Jul 2024
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digital transformation
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fintech
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financial systems
A BBD Perfect Storm Co/Labs survey reveals UK business leaders' anxiety over rapid tech evolution, with many admitting to stress and a fear of appearing outdated.
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Snapchat & Selfridges unveil AR Locker Room for Sportopia
Mon, 8th Jul 2024
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ar, vr & metaverse
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sports
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shopping
Snapchat and Selfridges unveil an AR Locker Room at Selfridges Oxford Street, blending tech and retail for an immersive sports experience this summer.
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Freshworks appoints Ian Tickle as VP for Europe expansion
Thu, 4th Jul 2024
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martech
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oracle
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adobe
Freshworks has named Ian Tickle as Senior VP and General Manager for Europe, tasking him with driving the company’s expansion across the continent.
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Exclusive: How WorkJam's revolutionising frontline communication
Thu, 4th Jul 2024
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it training
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ai
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healthtech
The Managing Director of WorkJam, Andrew Myers, has discussed how the company is enhancing employee engagement and entering new markets.
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ISMS.online CEO discusses growth, innovation, and compliance
Thu, 4th Jul 2024
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risk & compliance
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api
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hybrid & remote work
ISMS.online CEO Luke Dash discusses the company’s 500% growth, innovations in compliance technology, and global expansion plans, including a new US office.