CMOtech UK - Technology news for CMOs & marketing decision-makers

Latest news - Page 14

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Google slashes Gemini AI model costs, boosts speed & efficiency
Thu, 26th Sep 2024
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ai
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ai models
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google
Google unveils Gemini-1.5-Pro-002 and Gemini-1.5-Flash-002 models with enhanced speed, cost-efficiency, and performance, driving benefits for developers.
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Salesforce unveils Agentforce; experts highlight AI limitations
Thu, 26th Sep 2024
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martech
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cdp
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ai
Salesforce's Agentforce, unveiled at Dreamforce, spotlights AI in business. Yet, experts argue multimodal AI, combining visual, text, and speech, is the future.
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Gen Z to hit USD$12 trillion global spending by 2030
Thu, 26th Sep 2024
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social media
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united nations
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generation z
Generation Z is forecasted to become the wealthiest generation ever, with global spending projected to hit $12 trillion by 2030.
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Adobe forecasts USD $240.8 billion in U.S. holiday online sales
Thu, 26th Sep 2024
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smartphones
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gaming
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martech
Adobe’s 2024 holiday forecast predicts U.S. online sales to hit USD $240.8 billion, driven by Cyber Week, mobile shopping, and social media influences.
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Bear appoints Mick McCarthy as Chief Design Officer
Thu, 26th Sep 2024
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digital transformation
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ecommerce
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strategy
Bear, a digital commerce agency, names Mick McCarthy as Chief Design Officer amid expansion, aiming to integrate strategic, creative, and engineering services.
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Certinia joins Salesforce's Agentforce for advanced AI solutions
Thu, 26th Sep 2024
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martech
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cdp
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ai agents
Certinia joins Salesforce's Agentforce Partner Network to boost customer support with AI agents, enhancing efficiency and driving operational growth through advanced AI innovations.
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Amplitude & HubSpot partner to boost GTM team's sales success
Thu, 26th Sep 2024
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martech
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cdp
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sales
HubSpot partners with Amplitude to integrate Smart CRM with customer behaviour data, enhancing lead scoring and customer health for GTM teams.
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Cloudflare introduces tools for control over AI content use
Thu, 26th Sep 2024
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ai
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ai models
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cloudflare
Cloudflare's new AI Audit tools empower website owners to understand and control how their content is used by AI models.
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CortexClick debuts AI platform for developer-focused content
Thu, 26th Sep 2024
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saas
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martech
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software development
CortexClick unveils an AI-driven content generation platform tailored for developer tools, cloud, and enterprise SaaS firms, promising high-quality output at scale.
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Squarespace unveils AI tools for Australian entrepreneurs
Wed, 25th Sep 2024
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martech
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genai
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ai
Squarespace launches 'Design Intelligence' suite for Australian entrepreneurs, blending AI with human creativity to streamline web design and business management.
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Google Cloud launches new Blockchain RPC service for Web3 devs
Wed, 25th Sep 2024
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blockchain
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cloud services
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security
Google Cloud launches a new easy-to-use Blockchain RPC service, offering Web3 developers cost-effective, scalable, and reliable node infrastructure solutions.
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UK survey reveals generational divides in customer service preferences
Wed, 25th Sep 2024
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ai agents
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instagram
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social media
A new CommBox survey highlights UK's generational rift in customer service preferences, with Gen Z favouring digital channels while older consumers still prefer phone calls.
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Netcore Cloud appoints Siddharth Gopalkrishnan as new COO
Tue, 24th Sep 2024
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digital transformation
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cx
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martech
Netcore Cloud appoints Siddharth Gopalkrishnan as COO to drive goal of USD $200 million ARR in three years, enhancing its global strategy and market presence.
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UK workers lag in AI training, study shows digital divide
Tue, 24th Sep 2024
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e-learning
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genai
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ai
UK workers fall behind in AI training, risking their competitive edge, a study by CYPHER Learning reveals, highlighting a digital divide in workplace technology adoption.
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UK banks struggle to utilise data for timely product launches
Tue, 24th Sep 2024
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martech
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cdp
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customer data
UK banks struggle to innovate despite growing balance sheets, with 77% under pressure to keep up, a SaaScada study reveals.
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SNS enhances media production with major update to NDI plug-in
Tue, 24th Sep 2024
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collaboration
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studio network solutions
Studio Network Solutions debuts a major update to its NDI plug-in for Vizrt systems, enhancing media workflow efficiency for content creators.
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Snap introduces fifth gen Spectacles & new AI features
Tue, 24th Sep 2024
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ar, vr & metaverse
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snap
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qualcomm
Snap unveils its fifth-generation Spectacles, powered by Snap OS, alongside new AI features to enhance user interaction and creative experiences.
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Humanising tech: A vision for the future of marketing
Fri, 20th Sep 2024
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data analytics
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martech
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personalisation
As AI transforms marketing, blending technology with human connection is vital. Storytelling, empathy, and authenticity are the keys to success.
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Adobe study shows rising concerns over election misinformation
Fri, 20th Sep 2024
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martech
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ai
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government
A study by Adobe reveals 94% of US consumers worry about election misinformation, urging transparency and tools to verify digital content authenticity.
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Gen Z demands more digital channels for customer service
Fri, 20th Sep 2024
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ecommerce
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ai agents
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instagram
New research by CommBox reveals UK Gen Z shoppers prefer digital channels like WhatsApp for customer service, while older generations stick to phone calls.