Latest news - Page 15

New research by CommBox reveals UK Gen Z shoppers prefer digital channels like WhatsApp for customer service, while older generations stick to phone calls.

Vidyard enhances AI Avatars to revolutionise sales video creation, offering bulk personalisation, seamless integration, and lifelike facial accuracy to boost productivity.

Salesforce has released new AI-driven features in Marketing Cloud to bolster customer engagement, boost team productivity, and streamline campaigns with advanced automation.

Salesforce will offer its premium AI courses for free on Trailhead until end-2025, investing over USD $50 million to bridge the AI skills gap.

Salesforce unveils the Agentforce Partner Network, collaborating with AWS, Google, and IBM to revolutionise AI-driven customer success with new agents.

Salesforce and Google Cloud deepen ties to boost AI capabilities, unveiling Agentforce. The move promises seamless, secure workflows.

TiVo has launched its AI-driven content discovery platform in 38 European nations, partnering with 18 brands to simplify streaming for users dealing with fragmented services.

Transform Trust enhances staff communication using TrilbyTV's digital signage, promoting clearer messaging across 26 schools in Nottinghamshire and Derbyshire.

A Hokodo survey reveals that 66% of finance leaders believe their teams lag behind the rapid pace of eCommerce, with B2B commerce poised to hit USD $2.641 trillion by 2024.

A Leapwork survey reveals only 16% of firms find their software testing efficient, despite 85% having integrated AI, uncovering widespread performance issues.

A recent Constructor survey revealed 42% of online shoppers rate their product discovery experiences poorly on retail websites. Retailers face significant challenges.

Grocery brands like Morrisons and Waitrose lead in personalisation, says Epsilon's new UK study, with 20% of consumers noting better tailored experiences.

Verne appoints Anne Katrine Vestergaard Jensen as Head of Marketing to bolster its sustainable data centre services across Northern Europe amidst rising demand.

A survey by ExpressVPN reveals 86% of parents worry about children's screen time, while 46% of Gen Z are actively trying to cut down, despite facing FOMO challenges.

Salesforce and NVIDIA unite to revolutionise enterprise AI, enhancing productivity through predictive analytics, generative workflows, and interactive avatars.

Salesforce introduces major Data Cloud innovations enhancing AI-driven customer experiences, unifying data, and launching Datablazers Community for real-time insights.

Ocado Retail partners with Zitcha to launch Ocado Ads, a new retail media platform aiming to personalise advertising and drive growth in the UK’s fastest-growing grocer.

CloudInteract expands its senior team amid UK growth and US expansion, targeting GBP £5M revenue by March 2026 and doubling its headcount.

Adobe unveils new AI-driven tools in Experience Cloud, aiming to personalise and optimise marketing content for brands through real-time insights and experimentation.

MIT's new report shows early adopters of generative AI in data and analytics expect to see an ROI of 100%+ within three years, gaining a competitive edge.