Latest news - Page 33

SAP Emarsys reveals upgrades to boost personalised customer engagement, testing LinkedIn integration and enhancing AI capabilities while focusing on Omnichannel Excellence, Marketer Intelligence, and a Composable, Extensible Platform.

R/GA EMEA and Founderland have launched PAM, an AI-powered platform, to help women of colour founders secure venture capital (VC) funding, addressing the stark disparity in the industry.

Australian retail media giant, Zitcha, advances into Europe by launching London office, aiming to capitalise on rapid maturation of the European retail media market.

Tangram boosts its global footprint, recruiting ex-Ogilvy talent, Sai Chiu in the UK, and data specialist, Jun Hao Woo, in Singapore.

Despite 69% of retailers in the United Kingdom planning AI integration in the next two years, only 27% are currently utilising it.

IAS reveals its first-ever AI-based solution capable of detecting and avoiding ad clutter on websites, with the aim to enhance optimisation and deliver utmost efficacy in programmatic ad buying.

Tech firm k-ID introduces revolutionary platform to ensure global gaming safety compliance and providing age-appropriate experiences for young gamers.

Denodo Technologies earns the status of a Leader in Forrester's Enterprise Data Fabric wave report Q1 2024, applauded for its future-ready approach to data management.

Gartner predicts that by 2028, a third of interactions with generative artificial intelligence (GenAI) will employ autonomous agents for task completion, possibly transforming workplace operations across sectors.

Higher Education institutions in the UK face considerable challenges as outdated tech intensifies problems around student wellbeing and retention.

A quarter of all eCommerce retailers face a decrease in email deliverability due to failure in meeting the DMARC policy criteria set by Yahoo and Google, warns a study by EasyDMARC.

SAP Emarsys has innovated its omnichannel customer engagement platform, enhancing AI capabilities for marketers and debuting new functions including LinkedIn integration.

Opera enhances its AI-centric browser, Opera One, prepping for a complete revamp of the online user experience with added features and a commitment to green tech.

IWD 2024: Unconventional strategies such as mid-career resets and conversion courses seek to increase women's representation in data analytics, amid concerning gender gap.

SocialFi, a blend of decentralised finance and social media, is gathering momentum, with platforms like KangaMoon and xNinja.Tech attracting thousands of users, and set to challenge traditional social media platforms.

Ahead of IWD 2024, addressing gender disparity in Web3 is essential, with 94% of crypto executive roles held by men and the gender pay gap in the UK financial sector at 23.3%.

The global push for an unconditionally inclusive culture is underlined, spotlighting the critical roles tech industries play in promoting diversity and gender equality.

Replacement of longstanding systems with advancing technology is key to promoting equality and progress, as seen from this year's International Women's Day focus.

Adobe unveils Adobe Express mobile app featuring AI technology for simplified on-the-go content creation, amid a surge in global users, with beta testing now available for iOS and Android.

AI investment in the UL set to double with a £100m boost, targeting healthcare, environmental protection, and national security sectors.